The Burj Khalifa will have five new LED light and sound shows until March 31. Courtesy Burj Khalifa
The Burj Khalifa will have five new LED light and sound shows until March 31. Courtesy Burj Khalifa
The Burj Khalifa will have five new LED light and sound shows until March 31. Courtesy Burj Khalifa
The Burj Khalifa will have five new LED light and sound shows until March 31. Courtesy Burj Khalifa

Burj Khalifa to light up Downtown Dubai with five new LED shows


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The Burj Khalifa is set to illuminate Downtown Dubai with a new collection of five-minute laser and light shows. The shows will be choreographed to music and run over the next three months until March 31.

The shows will each follow a different theme: dreams, geometrics, kaleidoscope, retro futuristic and Chinese New Year. They will take place from Tuesday to Saturday at 7.45pm and 9.45pm. The Chinese New Year show will run from February 12 to 20 to celebrate the Year of the Ox.

Famous faces on the Burj Khalifa

This week, the world's tallest building had Rihanna's face projected on to the side of it for the launch of her new skincare brand Fenty Skin, as well as the pop-up of Fenty Skin Island at The Dubai Mall Promenade.

However, the Umbrella singer is not the first to have her image projected on to the Burj Khalifa. In December, BTS member V had his face projected in celebration of his 25th birthday, after a fan club China raised funds to make it happen.

In November, the landmark lit up to celebrate the 55th birthday of Bollywood legend Shah Rukh Khan, who was in Dubai for the occasion.

In the past, South Korean boyband Exo have also seen their image appear on the building, along with the entire Kolkata Knight Riders team.

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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

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Company%20Profile
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