Apple has launched its latest iPhone and loyal customers have begun to figure out how to get their hands on their new devices, with the new series going on sale to the general public on Friday.
The iPhone 15 line-up was announced on September 14 at the company's Wonderlust event, with the biggest shift being the transition to using USB-C ports.
Here is a handy guide on the iPhone 15's availability for Apple users in the UAE – and even for those who may want to make the switch.
Which iPhone models were launched?
As expected, four new devices have been introduced by Apple – the iPhone 15, iPhone 15 Plus, iPhone 15 Pro and iPhone 15 Pro Max. They are in line with last year's iPhone 14 line-up, which did away with the Mini version from the previous two generations.
They also inherit the same screen sizes – 6.1 inches for the iPhone 15 and iPhone 15 Pro, and 6.7 inches for the iPhone 15 Plus and Pro Max.
How much do the new iPhones cost?
Apple has decided to keep the their prices in line with those of predecessors.
The iPhone 15 and iPhone 15 Plus come in 128 gigabyte, 256GB and 512GB versions that cost Dh3,399, Dh3,799 and Dh4,649 ($925, $1,035 and $1,265), respectively, for the former and Dh3,799, Dh4,199 and Dh5,049, respectively, for the latter.
Meanwhile, iPhone 15 Pro prices are Dh4,299 for the 128GB model, Dh4,699 for the 256GB model, Dh5,549 for the 512GB model and Dh6,399 for the one-terabyte model.
Things change with the iPhone 15 Pro Max – it no longer has a 128GB variant, so it now starts at Dh5,099 for 256GB, with the 512GB and 1TB models priced at Dh5,949 and Dh6,799, respectively.
The iPhone accounts for about 50 per cent of Apple’s sales, and the company is counting on the new model to help reverse a recent sales slide.
What are the colours to choose from?
For the iPhone 15 and iPhone 15 Plus, you can choose from black, blue, green, pink and yellow. For the Pro models, the options available are black titanium, blue titanium, natural titanium and white titanium.
The Pro models have a sleek metallic finish. To recap, Apple replaced the stainless steel chassis on the Pros with titanium, which is lighter but sturdier.
Which iPhones are on sale?
Tradition has held up – the new iPhones went on sale to the general public on Friday, September 22. Orders started on September 15.
If you intend to head to an Apple Store on the first day of sales, you have to plan early as iPhone launches are known to have queues of customers who can wait a full day before sales start.
Otherwise, you can go to any other major retailer. If you are not in real rush to buy a new iPhone, waiting for a few days to let the excitement simmer down is not a bad idea, either.
And as always, you can opt for an online purchase, whether through Apple's official Store app or any other major retailer.
Are there payment options?
Apart from purchasing your iPhone at full price, Apple has a couple of options for buyers.
The first is through zero per cent instalments, which can be made in co-ordination with your bank. Apple's partner banks in the UAE include First Abu Dhabi Bank, Abu Dhabi Commercial Bank, Abu Dhabi Islamic Bank, Emirates NBD, Mashreq and Citi, according to its website.
Now, if you have Apple products stowed away, you can trade them in and get cash credits, which can amount up to Dh2,385. This is a popular option for several Apple users, one which helps the company to recycle its products responsibly.
Is the iPhone 14 still available?
Yes, and now at lower prices. The iPhone 14 now starts at Dh2,999 and the iPhone 14 Plus at Dh3,399. However, the Pro models are no longer available – at least on Apple's website. Other retailers still have them on sale, also at discounted prices.
As in recent years, Apple has usually discontinued its top-end iPhones once the new models have been announced. However, it has kept entry-level devices on sale, which is a actually good move as it gives consumers more options for cheaper iPhones.
Apart from the iPhone 14 and iPhone 14 Plus, Apple is still selling the iPhone 13 (from Dh2,599) and the third-generation iPhone SE (from Dh1,849).
What about the new Watches and AirPods Pro?
Orders have opened and the devices are also available now, as well.
Apple's Watch Series 9 comes in two sizes, 41mm and 45mm, and two finishes – aluminium and stainless steel.
For the aluminium 41mm version, prices are at Dh1,599 for the GPS model and Dh1,999 for cellular; for the 45mm model, prices are at Dh1,719 and Dh2,119, respectively.
Meanwhile, the stainless steel version only has the cellular variant and is priced at Dh2,799 for the 41mm model and Dh2,999 for the 45mm model. Bear in mind that these prices will go up if you opt for a pricier band or loop.
The Watch Ultra 2 only comes in one version – 49mm, priced at Dh3,199.
The second-generation AirPods Pro 2 is priced at Dh949. It also comes with a USB-C port and is now compatible with MagSafe wireless charging.
MATCH INFO
Uefa Champions League semi-finals, second leg:
Liverpool (0) v Barcelona (3), Tuesday, 11pm UAE
Game is on BeIN Sports
Barbie
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Avatar: Fire and Ash
Director: James Cameron
Starring: Sam Worthington, Sigourney Weaver, Zoe Saldana
Rating: 4.5/5
ABU DHABI ORDER OF PLAY
Starting at 10am:
Daria Kasatkina v Qiang Wang
Veronika Kudermetova v Annet Kontaveit (10)
Maria Sakkari (9) v Anastasia Potapova
Anastasia Pavlyuchenkova v Ons Jabeur (15)
Donna Vekic (16) v Bernarda Pera
Ekaterina Alexandrova v Zarina Diyas
COMPANY PROFILE
Name: Qyubic
Started: October 2023
Founder: Namrata Raina
Based: Dubai
Sector: E-commerce
Current number of staff: 10
Investment stage: Pre-seed
Initial investment: Undisclosed
UAE currency: the story behind the money in your pockets
Who's who in Yemen conflict
Houthis: Iran-backed rebels who occupy Sanaa and run unrecognised government
Yemeni government: Exiled government in Aden led by eight-member Presidential Leadership Council
Southern Transitional Council: Faction in Yemeni government that seeks autonomy for the south
Habrish 'rebels': Tribal-backed forces feuding with STC over control of oil in government territory
Our family matters legal consultant
Name: Hassan Mohsen Elhais
Position: legal consultant with Al Rowaad Advocates and Legal Consultants.
Result
2.15pm: Maiden Dh75,000 1,950m; Winner: Majestic Thunder, Tadhg O’Shea (jockey), Satish Seemar (trainer).
2.45pm: Handicap Dh80,000 1,800m; Winner: Tailor’s Row, Royston Ffrench, Salem bin Ghadayer.
3.15pm: Handicap Dh85,000 1,600m; Winner: Native Appeal, Adam McLean, Doug Watson.
3.45pm: Handicap Dh115,000 1,950m; Winner: Conclusion, Antonio Fresu, Musabah Al Muhairi.
4.15pm: Handicap Dh100,000 1,400m; Winner: Pilgrim’s Treasure, Tadhg O’Shea, Satish Seemar.
4.45pm: Maiden Dh75,000 1,400m; Winner: Sanad Libya, Richard Mullen, Satish Seemar.
5.15pm: Handicap Dh90,000 1,000m; Winner: Midlander, Richard Mullen, Satish Seemar
How it works
Each player begins with one of the great empires of history, from Julius Caesar's Rome to Ramses of Egypt, spread over Europe and the Middle East.
Round by round, the player expands their empire. The more land they have, the more money they can take from their coffers for each go.
As unruled land and soldiers are acquired, players must feed them. When a player comes up against land held by another army, they can choose to battle for supremacy.
A dice-based battle system is used and players can get the edge on their enemy with by deploying a renowned hero on the battlefield.
Players that lose battles and land will find their coffers dwindle and troops go hungry. The end goal? Global domination of course.
Scorecard:
England 458 & 119/1 (51.0 ov)
South Africa 361
England lead by 216 runs with 9 wickets remaining
MATCH INFO
Real Madrid 3 (Kroos 4', Ramos 30', Marcelo 37')
Eibar 1 (Bigas 60')
Mohammed bin Zayed Majlis
Jetour T1 specs
Engine: 2-litre turbocharged
Power: 254hp
Torque: 390Nm
Price: From Dh126,000
Available: Now
Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.
Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.
“Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.
Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.
“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.
Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.
From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.
Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.
BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.
Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.
Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.
“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.
Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.
“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.
“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”
The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”
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The five pillars of Islam
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Understand What Black Is
The Last Poets
(Studio Rockers)
Trump v Khan
2016: Feud begins after Khan criticised Trump’s proposed Muslim travel ban to US
2017: Trump criticises Khan’s ‘no reason to be alarmed’ response to London Bridge terror attacks
2019: Trump calls Khan a “stone cold loser” before first state visit
2019: Trump tweets about “Khan’s Londonistan”, calling him “a national disgrace”
2022: Khan’s office attributes rise in Islamophobic abuse against the major to hostility stoked during Trump’s presidency
July 2025 During a golfing trip to Scotland, Trump calls Khan “a nasty person”
Sept 2025 Trump blames Khan for London’s “stabbings and the dirt and the filth”.
Dec 2025 Trump suggests migrants got Khan elected, calls him a “horrible, vicious, disgusting mayor”
Expo details
Expo 2020 Dubai will be the first World Expo to be held in the Middle East, Africa and South Asia
The world fair will run for six months from October 20, 2020 to April 10, 2021.
It is expected to attract 25 million visits
Some 70 per cent visitors are projected to come from outside the UAE, the largest proportion of international visitors in the 167-year history of World Expos.
More than 30,000 volunteers are required for Expo 2020
The site covers a total of 4.38 sqkm, including a 2 sqkm gated area
It is located adjacent to Al Maktoum International Airport in Dubai South
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Company%C2%A0profile
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COMPANY PROFILE
Name: Akeed
Based: Muscat
Launch year: 2018
Number of employees: 40
Sector: Online food delivery
Funding: Raised $3.2m since inception
Killing of Qassem Suleimani
In Search of Mary Shelley: The Girl Who Wrote Frankenstein
By Fiona Sampson
Profile
Fixtures (all times UAE)
Saturday
Brescia v Atalanta (6pm)
Genoa v Torino (9pm)
Fiorentina v Lecce (11.45pm)
Sunday
Juventus v Sassuolo (3.30pm)
Inter Milan v SPAL (6pm)
Lazio v Udinese (6pm)
Parma v AC Milan (6pm)
Napoli v Bologna (9pm)
Verona v AS Roma (11.45pm)
Monday
Cagliari v Sampdoria (11.45pm)