Amazon Mena executive Abdo Chlala and Faris Alsaqabi, Saudi Arabia's Deputy Minister for Future Jobs and Capabilities, announce the launch of the Amazon Academy in Riyadh. Alvin R Cabral / The National
Amazon Mena executive Abdo Chlala and Faris Alsaqabi, Saudi Arabia's Deputy Minister for Future Jobs and Capabilities, announce the launch of the Amazon Academy in Riyadh. Alvin R Cabral / The National
Amazon Mena executive Abdo Chlala and Faris Alsaqabi, Saudi Arabia's Deputy Minister for Future Jobs and Capabilities, announce the launch of the Amazon Academy in Riyadh. Alvin R Cabral / The National
Amazon Mena executive Abdo Chlala and Faris Alsaqabi, Saudi Arabia's Deputy Minister for Future Jobs and Capabilities, announce the launch of the Amazon Academy in Riyadh. Alvin R Cabral / The Nationa

Amazon sets up academy in Saudi Arabia to support digital economy


Alvin R Cabral
  • English
  • Arabic

Amazon, the world's biggest e-commerce company, has launched a new academy in Saudi Arabia as it seeks to support the kingdom's human capital programme for the digital economy.

The academy, which will offer the “largest talent development programme of its kind in the Middle East”, aims to train more than 30,000 Saudis, issue 35,000 certificates and offer 100 internships by 2025, the Seattle-based technology company said at the Leap technology exhibition in Riyadh on Wednesday.

The academy is being built in co-operation with Saudi Arabia's Ministry of Communications and Information Technology, and will be operated by the Saudi Digital Academy and the Tuwaiq Academy.

Amazon and the ministry did not disclose the investment details.

“We continue to empower small and medium enterprises and partner with thousands of Saudi companies. Our aim continues to focus on delivering meaningful progress,” Abdo Chlala, director for the GCC at Amazon's Mena division, said at the launch.

“The academy closely aligns with the MCIT’s skills programme and develop capacity goals in the kingdom.”

The kingdom is diversifying its economy away from oil as part of its Vision 2030 strategy, with technology one of the key pillars of the plan.

Saudi Arabia is encouraging entrepreneurship and seeking investments into its digital transformation programme as it promotes the use of new age technology in preparation for the future economy.

The global digital transformation market is projected to hit about $3.95 trillion by 2030, from about $608 billion last year, growing at a compound annual rate of more than 23 per cent, according to data from Grand View Research.

Empowering people with the mix of skills needed to succeed in a digital world of work is critical, according to the Organisation for Economic Co-operation and Development.

This can be achieved by improving education and training systems, supporting job-to-job transitions and ensuring adequate social protection, it said.

The Amazon Academy's curriculum has been designed by Amazon Web Services, the company's cloud computing unit, as well as its operations and customer experience teams.

Training programmes will be conducted by combining virtual self-paced modules with in-classroom sessions and hands-on workshops, Mr Chlala said.

Among the courses that will be covered are cloud architecture, artificial intelligence, machine learning, data analytics, end-to-end customer fulfilment and last-mile logistics and entrepreneurship.

We invite Saudi talent from all walks of life and educational backgrounds, as we move one step forward to a common goal to build a digital future for Saudi Arabia
Abdo Chlala,
director for the GCC at Amazon's Mena unit

The academy will provide a boost to the kingdom's ambitions of creating the local talent necessary to support the goals of Vision 2030, said Faris Alsaqabi, Saudi Arabia's Deputy Minister of Future Jobs and Capabilities at the MCIT.

“Saudi Arabia has the largest market for technology and innovation, and ... we are among the 10 fastest-growing countries in digital content and commerce,” he said.

Amazon set up shop in Saudi Arabia in 2020, and its operations have grown more than 80 per cent since then, Mr Chlala said.

“We invite Saudi talent from all walks of life and educational backgrounds, as we move one step forward to a common goal to build a digital future for Saudi Arabia,” he said.

The launch of the Amazon Academy comes after a similar move by Meta Platforms, which unveiled the Mena region's first metaverse academy in Saudi Arabia at Leap, as the Facebook parent aims to accelerate the development of the emerging technology.

Amazon has been actively investing in the Middle East. In the UAE, it is building the Middle East's most technologically advanced warehouse and also opened a major warehouse in Abu Dhabi.

Amazon also operates the AWS Academy, which provides higher education institutions with a free, ready-to-teach cloud-computing curriculum.

Dust and sand storms compared

Sand storm

  • Particle size: Larger, heavier sand grains
  • Visibility: Often dramatic with thick "walls" of sand
  • Duration: Short-lived, typically localised
  • Travel distance: Limited 
  • Source: Open desert areas with strong winds

Dust storm

  • Particle size: Much finer, lightweight particles
  • Visibility: Hazy skies but less intense
  • Duration: Can linger for days
  • Travel distance: Long-range, up to thousands of kilometres
  • Source: Can be carried from distant regions
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Milestones on the road to union

1970

October 26: Bahrain withdraws from a proposal to create a federation of nine with the seven Trucial States and Qatar. 

December: Ahmed Al Suwaidi visits New York to discuss potential UN membership.

1971

March 1:  Alex Douglas Hume, Conservative foreign secretary confirms that Britain will leave the Gulf and “strongly supports” the creation of a Union of Arab Emirates.

July 12: Historic meeting at which Sheikh Zayed and Sheikh Rashid make a binding agreement to create what will become the UAE.

July 18: It is announced that the UAE will be formed from six emirates, with a proposed constitution signed. RAK is not yet part of the agreement.

August 6:  The fifth anniversary of Sheikh Zayed becoming Ruler of Abu Dhabi, with official celebrations deferred until later in the year.

August 15: Bahrain becomes independent.

September 3: Qatar becomes independent.

November 23-25: Meeting with Sheikh Zayed and Sheikh Rashid and senior British officials to fix December 2 as date of creation of the UAE.

November 29:  At 5.30pm Iranian forces seize the Greater and Lesser Tunbs by force.

November 30: Despite  a power sharing agreement, Tehran takes full control of Abu Musa. 

November 31: UK officials visit all six participating Emirates to formally end the Trucial States treaties

December 2: 11am, Dubai. New Supreme Council formally elects Sheikh Zayed as President. Treaty of Friendship signed with the UK. 11.30am. Flag raising ceremony at Union House and Al Manhal Palace in Abu Dhabi witnessed by Sheikh Khalifa, then Crown Prince of Abu Dhabi.

December 6: Arab League formally admits the UAE. The first British Ambassador presents his credentials to Sheikh Zayed.

December 9: UAE joins the United Nations.

CHELSEA'S NEXT FIVE GAMES

Mar 10: Norwich(A)

Mar 13: Newcastle(H)

Mar 16: Lille(A)

Mar 19: Middlesbrough(A)

Apr 2: Brentford(H)

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'Texas Chainsaw Massacre'

Rating: 1 out of 4

Running time: 81 minutes

Director: David Blue Garcia

Starring: Sarah Yarkin, Elsie Fisher, Mark Burnham

Living in...

This article is part of a guide on where to live in the UAE. Our reporters will profile some of the country’s most desirable districts, provide an estimate of rental prices and introduce you to some of the residents who call each area home.

THE BIO

Favourite place to go to in the UAE: The desert sand dunes, just after some rain

Who inspires you: Anybody with new and smart ideas, challenging questions, an open mind and a positive attitude

Where would you like to retire: Most probably in my home country, Hungary, but with frequent returns to the UAE

Favorite book: A book by Transilvanian author, Albert Wass, entitled ‘Sword and Reap’ (Kard es Kasza) - not really known internationally

Favourite subjects in school: Mathematics and science

The Written World: How Literature Shaped History
Martin Puchner
Granta

Results

United States beat UAE by three wickets

United States beat Scotland by 35 runs

UAE v Scotland – no result

United States beat UAE by 98 runs

Scotland beat United States by four wickets

Fixtures

Sunday, 10am, ICC Academy, Dubai - UAE v Scotland

Admission is free

MATCH INFO

Uefa Champions League semi-finals, first leg
Liverpool v Roma

When: April 24, 10.45pm kick-off (UAE)
Where: Anfield, Liverpool
Live: BeIN Sports HD
Second leg: May 2, Stadio Olimpico, Rome

THE DRAFT

The final phase of player recruitment for the T10 League has taken place, with UAE and Indian players being drafted to each of the eight teams.

Bengal Tigers
UAE players: Chirag Suri, Mohammed Usman
Indian: Zaheer Khan

Karachians
UAE players: Ahmed Raza, Ghulam Shabber
Indian: Pravin Tambe

Kerala Kings
UAE players: Mohammed Naveed, Abdul Shakoor
Indian: RS Sodhi

Maratha Arabians
UAE players: Zahoor Khan, Amir Hayat
Indian: S Badrinath

Northern Warriors
UAE players: Imran Haider, Rahul Bhatia
Indian: Amitoze Singh

Pakhtoons
UAE players: Hafiz Kaleem, Sheer Walli
Indian: RP Singh

Punjabi Legends
UAE players: Shaiman Anwar, Sandy Singh
Indian: Praveen Kumar

Rajputs
UAE players: Rohan Mustafa, Ashfaq Ahmed
Indian: Munaf Patel

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

The line up

Friday: Giggs, Sho Madjozi and Masego  

Saturday: Nas, Lion Bbae, Roxanne Shante and DaniLeigh  

Sole DXB runs from December 6 to 8 at Dubai Design District. Weekend pass is Dh295 while a one day pass is Dh195. Tickets are available from www.soledxb.com

How to watch Ireland v Pakistan in UAE

When: The one-off Test starts on Friday, May 11
What time: Each day’s play is scheduled to start at 2pm UAE time.
TV: The match will be broadcast on OSN Sports Cricket HD. Subscribers to the channel can also stream the action live on OSN Play.

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Emergency phone numbers in the UAE

Estijaba – 8001717 –  number to call to request coronavirus testing

Ministry of Health and Prevention – 80011111

Dubai Health Authority – 800342 – The number to book a free video or voice consultation with a doctor or connect to a local health centre

Emirates airline – 600555555

Etihad Airways – 600555666

Ambulance – 998

Knowledge and Human Development Authority – 8005432 ext. 4 for Covid-19 queries

Updated: February 08, 2023, 1:52 PM