Pakistanis praise Disney+ show 'Ms Marvel' for representing 'how we are'

The show starring Iman Vellani as a superhero has received plaudits since its debut last week

Iman Vellani as Ms Marvel, left, and Matt Lintz as Bruno. All photos: Marvel Studios

Iman Vellani plays Ms Marvel/Kamala Khan in 'Ms Marvel'.

The series came out on June 8.

The release of the series coincided with the official launch of Disney+ in the Middle East.

Marvel fans in the Middle East can watch the show on Disney+.

Rish Shah as Kamran, left, and Iman Vellani as Ms Marvel.

Kamala Khan, left, is the first Muslim superhero.

From left: Yasmeen Fletcher as Nakia; Matthew Lintz as Bruno; and Iman Vellani as Kamala Khan.

Kamala Khan, aged 16, first appeared in an August 2013 edition of 'Captain Marvel', and landed her own comic book series in February 2014.

In the comic book, Khan develops polymorphous powers owing to inhuman genes and takes over the former identity of her hero Carol Danvers.

She has the ability to shapeshift and has powers of elasticity.

She was in part created by comic book artist Sana Amanat, who has said the character was sparked by her own experiences as a Pakistani-American Muslim.

From left: Mohan Kapur as Yusuf, Iman Vellani as Kamala Khan, Saagar Shaikh as Aamir and Nimra Bucha as Najma.

It’s a big responsibility for the Pakistani-Canadian actress, 19, and one that is eagerly anticipated.

While Khan’s religion is an important part of her character, it doesn’t define her.

Kamala represents so much about fan culture what it is to be a Marvel fan, says Vellani.

Kamala Khan is also a student, a sister, a confused teenage girl and a huge Marvel fan.

Just two episodes in and Marvel's newest show is making waves, not least because it features the comic behemoth's first Muslim superhero front and centre.

On review website Rotten Tomatoes, Ms Marvel currently holds an impressive 95 per cent score, with the consensus being the show is a "genuinely fresh addition to the Marvel Cinematic Universe".

The rank, at the time of writing, is higher than many of Marvel's blockbuster films, including Avengers Endgame, and is tied with the series Agents of S.H.I.EL.D. in first place for highest-rated TV shows.

Actress Iman Vellani, who was plucked from obscurity to play the hero on the Disney+ series, also wins a chunk of the acclaim owing to her "super-sized charisma".

In the show, she plays Pakistani-American Kamala Khan, a teenager from New Jersey who obsesses about the Avengers but struggles to fit in among her peers. That is, until she discovers she has superpowers and becomes Ms Marvel.

Iman Vellani as Kamala Khan/Ms Marvel. Photo: Disney+

For many Pakistanis, the history-making comic book character and now major TV show, is not only a "huge" step towards representation, but one that could also change the way South Asians, particularly Pakistanis, are perceived in popular culture.

"This is how we are," says Pakistani writer and Dubai resident Sadiq Saleem. "I would say that Sharmeen [Obaid-Chinoy, one of the directors] has put the record straight. This is how our parents treated us when we were kids. It worked like a deja vu for me."

Watching Ms Marvel feels like a "special edition of a Marvel franchise because it's so non-traditional", Saleem tells The National.

"Who would have thought that a young Muslim female will be shown as a superhero in a Hollywood flick? That's not something which happens too often."

Sadiq Saleem is a Pakistani writer who lives in Dubai. Photo: Sadiq Saleem

For Koko Zuberi, who works at UN Women on partnerships and outreach, the show was a reflection of her childhood in the US.

"As someone who struggled with her Muslim and Pakistani identity growing up in the US, Ms Marvel has been such a delight to watch. Representation really matters and I hope that inclusive and diverse shows like this are helpful to the future generations of diaspora communities in particular," she says.

"Major credit to the creators who have been so thoughtful in all the details, from casting, language, and other day-to-day nuances that truly embody a desi American teenager’s experience. I’m excited for the road ahead for all of us."

Koko Zuberi works at UN Women on partnerships and outreach. Photo: Koko Zuberi

With Disney+ still not officially available in Pakistan, Oscar-winning director Obaid-Chinoy, who leads two upcoming episodes, announced special screenings would be held in cinemas across the country.

"This decision was made to celebrate the introduction of the first Pakistani Marvel superhero into the MCU. The series also features a diverse cast both in front of and behind the camera. Disney and Marvel did not want Pakistani audiences to miss out on seeing Ms Marvel and her story," she shared on Instagram.

For Faisal Kapadia, the chief executive of Mindmap Communications in Karachi, the best thing about the show is its relatability.

"The nuance of a Pakistani family, the humour and the layers of emotions involved in growing up in one is done so flawlessly that everyone watching will get involved," he says. "Plus, it’s so amazing that the world will get to identify with our culture and understand what it’s actually like to be a person with brown skin who has dreams."

Aamna Haider Isani, the editor in chief of Something Haute, a Karachi entertainment and lifestyle channel on YouTube, agrees.

"The Marvel multiverse is huge and the fact that it has a Muslim, Pakistani, female superhero really means something," she says. "It gives Pakistani characters an identity, a representation that has so far been missing from global popular culture," she says.

Iman Vellani as Kamala Khan aka Ms Marvel. All photos: Marvel Studios

Yasmeen Fletcher as Nakia Bahadir.

Matt Lintz as Bruno Carrelli.

Rish Shah as Kamran.

Laurel Marsden as Zoe Zimmer.

Saagar Shaikh as Amir Khan.

Travina Springer as Tyesha Hillman.

Zenobia Shroff as Muneeba Khan.

Mohan Kapoor as Yusuf Khan.

"And we can relate. We all keep telling our children to start everything, anything by saying 'Bismillah'. How cool is it that Kamala Khan does too."

Mother-of-two Malika Merchant, a human resource manager in Toronto, Canada, says she was excited to see the dynamics between Vellani's character and her family.

"I am an overseas Pakistani and I have two kids. I can't begin to share how elated I felt when I saw the interactions between Kamala and her parents. I could sense how they wanted to keep her close to their cultural roots. That's how most of us expats live like," she says.

For Pakistani musician Samie Tariq, who is in the UAE, the show featuring music by Pakistani rapper Eva B was a highlight.

Eva B, who is known for her punchy rap style and veiled face, recently told The National she saw a spike in her popularity after she appeared on the hugely successful Coke Studio Pakistan series.

"What also made me super proud was Eva B’s rap in the end, the lyrics were so empowering," says Tariq. "So far I’ve felt that the show has done a brilliant job depicting the actual cultural conflicts and nuances of a moderately conservative desi household.

"Iman has been absolutely remarkable in her acting. I had literal goosebumps when she discovered her power for the first time. I'm looking forward to seeing a generation of desi kids inspired by a superhero they can relate to."

Ms Marvel streams on Disney+ with new episodes dropping weekly

Scroll through the gallery below for pictures from the London premiere of 'Ms Marvel':

Iman Vellani at the premiere of 'Ms Marvel' on June 2, 2022, at El Capitan Theatre in Los Angeles. Photo: Invision / AP

Vellani plays Kamala Khan, also known as Ms Marvel, the world's first Muslim superhero. Photo: Invision / AP

Laurel Marsden arrived at the premiere in a refined ensemble. Photo: Invision / AP

Alysia Reiner, who plays Sadie Deever. Photo: Invision / AP

Travina Springer dazzled in a green dress on the red carpet. Photo: Invision / AP

Mohan Kapoor waved to fans at the event. Photo: Invision / AP

Rish Shah arrived wearing a smart casual outfit. Photo: Invision / AP

Laith Nakli, who plays Sheikh Abdullah in the show. Photo: Invision / AP

Saagar Shaikh, who plays Kamal's older brother Aamir Khan in the Disney+ series, looked relaxed on the red carpet. Photo: Invision / AP

The Red Dagger is played by Aramis Knight, who wore an eye-catching outfit at the event. Photo: Invision / AP

Ali Alsaleh, who plays Aadam in the show, on the red carpet. Photo: Invision / AP

Meera Menon, who directed episodes two and three of the series, joined the show's cast and crew at the premiere. Photo: Invision / AP

Zenobia Shroff plays Muneeba Khan, Kamala's mother. Photo: Invision / AP

Samina Ahmed joined the star-studded cast. Photo: Invision / AP

Yasmeen Fletcher wore a stunning black dress with gold-trimmed accessories to complete her look. Photo: Invision / AP

British-Nigerian actress Adaku Ononogbo, who plays Fariha, looked elegant in front of fans. Photo: Invision / AP

Xochitl Gomez, who plays America Chavez in the Marvel Cinematic Universe, at the premiere. Photo: Invision / AP

Cast member Matt Lintz. Photo: Invision / AP

Executive producer Louis D'Esposito, left, and president of Marvel Studios Kevin Feige. AFP

Actress Vardah Aziz portrayed Zainab in Ms. Marvel. AFP

Jordan Firstman, who plays Wilson in the Disney+ series, at the event. AFP

Anjali Bhimani wore an elegant dress, completed with a clutch bag, while attending the premiere. AFP

Double Oscar-winning director Sharmeen Obaid-Chinoy attended. AFP

Mehwish Hayat at the premiere ahead of the show's Disney+ debut on June 8. AFP

Actress Iman Karram wore a vibrant outfit paired with chunky heels on the night. EPA

Malvika Sheth joined cast and crew at the Ms Marvel premiere. EPA