Gucci is launching its men’s tailored winter collection with a sleek campaign starring British actor Tom Hiddleston.
Looking every inch the dapper gentleman, Hiddleston is featured wearing an assortment of sharply cut suits, lounging in an L.A. mansion, with Afghan hounds.
While Gucci is currently setting the fashion world alight with its freethinking approach, the cut of this season's suits is surprisingly classic. Favouring a single button jacket, sharply tailored through the torso, and with a tapered leg, the fabrics are where the modern approach comes through.
Ranging from a traditional checked wool, the choice migrates through patterned silk — more reminiscent of pyjamas — and ends with accent-coloured piping. Teamed with white sports socks, or heavy lace up work boots, the collection stays one step ahead of the rest.
Actor Tom Hiddleston is most widely know for his role as Loki in the Thor franchise films, and for being hotly-tipped to play the next James Bond.
Gucci autumn winter tailoring for men, is available in stores now.
