• Agronomy experts inspect the seeds at Bustanica in Dubai. The 330,000-square-foot farm near Al Maktoum International Airport is a joint venture between Emirates Flight Catering and Crop One, a firm specialising in technology-driven indoor vertical farming. All photos: Bustanica
    Agronomy experts inspect the seeds at Bustanica in Dubai. The 330,000-square-foot farm near Al Maktoum International Airport is a joint venture between Emirates Flight Catering and Crop One, a firm specialising in technology-driven indoor vertical farming. All photos: Bustanica
  • There are 27 rooms in Bustanica where plants are grown before being harvested.
    There are 27 rooms in Bustanica where plants are grown before being harvested.
  • Robert Fellows, production director with Emirates Crop One.
    Robert Fellows, production director with Emirates Crop One.
  • Inspecting the plants inside the Bustanica vertical farm.
    Inspecting the plants inside the Bustanica vertical farm.
  • Seeds are planted in membranes without using soil at Bustanica.
    Seeds are planted in membranes without using soil at Bustanica.
  • Teams of experts carefully care for the plants in confined conditions to optimise quality.
    Teams of experts carefully care for the plants in confined conditions to optimise quality.
  • Lettuce, kale and spinach are being produced at the vertical farm.
    Lettuce, kale and spinach are being produced at the vertical farm.
  • The plants take root at Bustanica vertical farm. It is estimated it is able to produce more than one million kilograms of leafy greens each year, or more than three tonnes per day.
    The plants take root at Bustanica vertical farm. It is estimated it is able to produce more than one million kilograms of leafy greens each year, or more than three tonnes per day.

How to avoid a salad crisis: Investment grows in securing the future of food


Matthew Davies
  • English
  • Arabic

Britain is in the grip of a salad crisis as shoppers face empty shelves and supermarkets impose buying limits on fresh produce, including tomatoes, peppers and cucumbers.

The reason behind this shortage is twofold.

Firstly, a colder-than-usual winter in Morocco and Spain caused crop disruption and transport problems. So the UK, which imports the vast majority of its salad items during the winter months from North Africa and southern Spain, is caught in a supply crunch.

Secondly, British greenhouse growers planted far fewer of these crops last year. The soaring cost of energy meant it would not have been economical to grow them over the winter.

Supermarket rationing could go on for weeks before the situation improves.

Environment Secretary Therese Coffey said last week that British consumers should eat more turnips instead of imported food.

The crisis has sparked a wider debate on food security and supply, and, as is often the case, technological innovation puts forward possible solutions.

The problem the farmers in Spain and Morocco had was that they couldn't control the weather. For example, they were powerless as hailstones smashed into their tomato crops.

But what if the farmers could control the entire growing environment?

Controlled environment agriculture has been attracting the interest of investors for a few years now.

It's a wide area though, ranging from smart greenhouses to the laboratory-like conditions of high-spec vertical farming.

But the one thing all CEA facilities have is a roof ― this is indoor farming. Basically, all CEA farming methods try to create the perfect, and sustainable, growing conditions for certain fruits and vegetables. It's technology-intensive, labour-intensive and it can certainly be capital-intensive.

But interested investors are prepared to stump up the capital needed to develop and expand CEA.

In June last year, UAE-based Pure Harvest Smart Farms announced that it had secured $180.5 million in convertible funding, in a process that was vastly oversubscribed and left investors hungry for more.

Pure Harvest operates its smart greenhouses, which bring agriculture to the desert environment, in the UAE and Saudi Arabia and is building others in Kuwait and Singapore.

At the time of last year's fundraising, Bjorn Tessiore, partner at Metric Capital Partners, one of Pure Harvest's backers, said: “We believe Pure Harvest is extremely well positioned to thrive in this growing market driven by its excellent team, innovative approach, and proven track record of building and operating at scale in a region characterised by difficult climatic conditions for agriculture.”

Investors are also enthusiastically looking at vertical farms.

Here the capital goes into creating controlled environment agriculture on steroids.

There’s no Sun, no soil and the farmer, probably in a white coat, is more likely to resemble a laboratory worker.

Essentially, vertical farming is the ultimate in taking control of an environment. Plants are grown indoors in huge warehouses on shelves that can be stacked as high as the roof will allow.

There is no soil, because the plants are fed precise amounts of water with nutrients through either hydroponics (flooding the roots) or aeroponics (creating a mist).

There is no sunlight, because the plants are bathed in LED lights that deliver the specific light frequencies they need for photosynthesis.

There are no pesticides, because the indoor environment is pest-free and there is no soil for them live in anyway.

Vertically farmed produce is so free of containments it can be eaten without the need to be washed.

Bowery Farming in Bethlehem, Pennsylvania. Photo: Bowery Farming
Bowery Farming in Bethlehem, Pennsylvania. Photo: Bowery Farming

Vertical farmers say their methods exponentially increase crop yields, because far less area is used for cultivation.

One company, AeroFarms, claims that it uses less than 1 per cent of the land required by conventional growing to achieve the same harvest volume.

“That means we are over 390 times more land efficient than field farming annualised based on our vertical nature of growing and up to 26 harvests per year,” the company said.

Vertical farms can be built almost anywhere, so positioning them close to cities dramatically reduces food miles.

Indeed, AeroFarms has opened a new 6,000-square-metre research and development vertical farm in Abu Dhabi.

With the aim of advancing agricultural production in arid climates, the funding for the project came from the Abu Dhabi Investment Office (Adio).

Not all a bed of roses

Proponents of vertical farming say it’s a viable solution to food security issues, helps to combat climate change and goes some way to feeding the world. Sceptics are not so sure that vertical farming is any sort of panacea for global agriculture and see it as a fad at best and an investment distraction at worst.

There are also limitations in what can currently be grown in vertical farms. Most vertical farmers concentrate on leafy greens and berries; staples such as wheat or corn would prove too costly ― a study by Cornell University in the US estimated that if wheat could be grown in a vertical farm, the cost of a loaf of bread made from that wheat would be more than $21.

The world-renowned environmental scientist Jonathan Foley sees many issues restricting the potential of vertical farms, from the high costs of running them to the limited number of crops that can be grown in them and the relative price of the produce.

“While I appreciate the enthusiasm and innovation put into developing indoor farms, I think these efforts are, at the end of the day, counterproductive,” Dr Foley said.

“Instead, I think we should use the same investment of dollars, incredible technology, and amazing brains to solve other agricultural problems, like developing new methods for drip irrigation, better grazing systems that lock up soil carbon, and ways of recycling on-farm nutrients.”

Sheikh Mohammed bin Rashid, Vice President and Ruler of Dubai, visits the Emirates airlines vertical farm Bustanica. Photo: Dubai Media Office
Sheikh Mohammed bin Rashid, Vice President and Ruler of Dubai, visits the Emirates airlines vertical farm Bustanica. Photo: Dubai Media Office

Controlling an environment does not come cheap and vertical farming has proved enormously energy intensive. As such, recent increases in fuel and electricity costs have taken their toll.

“Investment in vertical farms has fallen as the industry has faltered. With the rise in energy prices in much of the world, there has been a wave of indoor farming closures and lay-offs,” Dan Blaustein-Rejto, director of food and agriculture at the Breakthrough Institute, an environmental research group in Oakland, California, told The National.

“Cheap and ideally clean energy is needed to enable the industry’s success and re-energise investment.”

However, while investment has faltered in vertical farming in general, the sector continues to be of interest. What many now argue is that investment patterns are changing because the sector itself is changing ― it’s maturing.

Growing plants with hydroponics has been going on for centuries and using LED lights goes back to at least the 1980s. But vertical farming as a commercially viable activity really started to come into its own about 10 years ago.

The industry raised more than $1 billion in 2021 alone, more than it attracted in 2018 and 2019 combined, according to data from global market research company IDTechEx.

The California vertical farm company Plenty has raised $900 million in funding in recent years, including $400 million last year, supported by Walmart and SoftBank Vision Fund.

“What attracts investment is when you have proved that you’ve got scalable unit economics,” said Plenty's chief executive, Arama Kukutai.

Industry shake-out

But the sector has several casualties. Cost issues at PodPonics and FarmedHere, once operators of the largest vertical farms in the world, became too much back in 2016 and the companies went under.

More recently, a few vertical farmers have wandered down to the stock markets as a way of raising capital, but that hasn’t always gone too well. AppHarvest and Local Bounti went public via mergers with Spacs (special purpose acquisition companies) in 2021.

AppHarvest shares, once worth more than $35, now bounce along at about 88 cents. Local Bounti shares have dropped by 79 per cent in the past year.

Meanwhile, shares in Kalera have enjoyed some recent recovery, after it sold its international operations, but they are still more than 90 per cent below their peak last June.

“Simply put, vertical farming stocks have been a disaster,” said analyst and food author Vince Martin.

The grow room at Plenty Farms South San Francisco. Walmart in 2022 became the first large US retailer to significantly invest in indoor vertical farming. AP
The grow room at Plenty Farms South San Francisco. Walmart in 2022 became the first large US retailer to significantly invest in indoor vertical farming. AP

One of the biggest vertical farm companies, Plenty, resisted the call of the stock market.

“What we saw was something of a frenzied Spac market, which led to a number of players making the decision that this was a way to raise capital,” Mr Kukutai told The National.

“We considered it and decided to stay private while we built up our fundamental business. We’ll look to go public at some point, but the markets aren’t looking great right now and there’s work to do ― build farms, operate them and prove they can scale.

“Frankly, there is no way to hype to great outcomes, you have to deliver. Every industry goes through its shake-out,” he added.

Even given this shake-out, investors are enthusiastic about the sector, while recognising that vertical farming is going through a change of seasons.

“What we’re seeing right now is a natural evolution of an industry that’s growing and maturing in general,” Irving Fain, founder and chief executive of Bowery Farms, told The National.

“And people are looking at what is required for us to exist in the next couple of decades in a world that is incredibly volatile and uncertain.

“Vertical farming is clearly viewed as one of those areas that is important and provides a lot of potential,” he added.

Sky Kurtz, co-founder and chief executive of Pure Harvest Smart Farms, says the latest funding will help the company expand in other GCC markets. Photo: Pure Harvest Smart Farms
Sky Kurtz, co-founder and chief executive of Pure Harvest Smart Farms, says the latest funding will help the company expand in other GCC markets. Photo: Pure Harvest Smart Farms

For Sky Kurtz, the founder and chief executive of Pure Harvest Smart Farms, there is a “dangerous mix of hype versus reality within the realm of vertical farming”.

UAE-based Pure Harvest, which builds smart greenhouses rather than vertical farms, topped the Forbes list of most-funded start-ups in the Middle East and North Africa region in 2022 with $387 million in total funding.

Mr Kurtz invokes the Gartner Hype Cycle, invented by the information technology firm Gartner to illustrate the maturing process of technology companies.

The Gartner Hype Cycle
The Gartner Hype Cycle

The Gartner Hype Cycle (which is not a true cycle at all), shows initial excitement on the part of investors, followed by a period of disillusionment, after which investment grows again at a more realistic pace.

“I believe that we have begun to enter the Trough of Disillusionment in vertical farming,” Mr Kurtz told The National.

The early hype surrounding vertical farming that it was the solution to most agricultural problems, from food miles to water scarcity, from the overuse of pesticides to falling crop yields, led to overinflated expectations.

“The concept that they [vertical farms] will 'feed the world' is a gross overstatement and I believe a disservice long-term to our industry,” Mr Kurtz said.

“High-profile failures and capital losses will result in loss of investor confidence, which will make capital more difficult to secure for controlled environment agriculture as a whole.”

However, the likes of Saudi Arabia's Public Investment Fund has not lost confidence in the sector having earlier this month struck a deal with AeroFarms to establish vertical farms in the kingdom and across the Mena region.

The joint venture plans to build several farms in the region with the first in Saudi Arabia having a capacity of 1.1 million kilograms of crops per year.

Vertical Future salad plants at the Deptford site. Photo: Vertical Future
Vertical Future salad plants at the Deptford site. Photo: Vertical Future

Vertical Future, which is building a vertical farm in Singapore, is another company that sees tremendous opportunity in the Mena region.

“Anywhere that has a hot climate and a lack of arable land is in need of our solutions,” its founder and chief executive, James Burrows, told The National.

“We are, as an industry, taken more seriously and at a much faster pace in the GCC countries and in places like South-east Asia than we are, for example, in the UK.”

Ultimately, investing in vertical farming and other controlled environment agriculture methods will normalise itself as the sector matures.

“Scalable, economic solutions are now consolidating markets, and unscalable, uneconomic solutions are going the way of the Dodo,” Mr Kurtz at Pure Harvest said.

“Over time, the CEA players and technologies are facing very real investor and consumer scrutiny, as they should.

“If your revenue model is selling produce, you are a farmer, not a tech company. Our industry would be well served to remember this and to ensure that we’re developing technologies that make possible high-quality, but affordable, fresh produce.”

As a sector for investment, vertical farms, and controlled environment agriculture as a whole will continue to attract investors. Analysts say as the hype is weeded out, the potential for strong, steady growth will come through.

So, perhaps in years to come, the weather in Spain and Morocco will have far less impact on British supermarket shoppers. Being stuck eating turnips each winter may appeal to some, but having the choice is nice.

Our legal advisor

Ahmad El Sayed is Senior Associate at Charles Russell Speechlys, a law firm headquartered in London with offices in the UK, Europe, the Middle East and Hong Kong.

Experience: Commercial litigator who has assisted clients with overseas judgments before UAE courts. His specialties are cases related to banking, real estate, shareholder disputes, company liquidations and criminal matters as well as employment related litigation. 

Education: Sagesse University, Beirut, Lebanon, in 2005.

AUSTRALIA SQUAD

Aaron Finch, Matt Renshaw, Brendan Doggett, Michael Neser, Usman Khawaja, Shaun Marsh, Mitchell Marsh, Tim Paine (captain), Travis Head, Marnus Labuschagne, Nathan Lyon, Jon Holland, Ashton Agar, Mitchell Starc, Peter Siddle

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

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Tamkeen's offering
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Director: Saeed Roustaee

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Rating: 4/5

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Company profile

Name: GiftBag.ae

Based: Dubai

Founded: 2011

Number of employees: 4

Sector: E-commerce

Funding: Self-funded to date

The President's Cake

Director: Hasan Hadi

Starring: Baneen Ahmad Nayyef, Waheed Thabet Khreibat, Sajad Mohamad Qasem 

Rating: 4/5

COMPANY PROFILE

Company name: SimpliFi

Started: August 2021

Founder: Ali Sattar

Based: UAE

Industry: Finance, technology

Investors: 4DX, Rally Cap, Raed, Global Founders, Sukna and individuals

Updated: February 27, 2023, 12:17 PM