DUBAI// Photographs, jewellery and film props will be among dozens of items of Madonna memorabilia worth Dh9 million on sale during an exhibition devoted to the pop superstar.
More than 60 items, including the Marilyn Monroe-inspired pink dress worn in the Material Girl music video and outfits from her portrayal of Eva Perón in the movie Evita, are on offer.
The event is part of BurJuman's Simply Madonna two-week exhibition that begins this Thursday.
"The sale of Madonna memorabilia is an opportunity for fans to own a piece of the life of a true legend," said Sabina Khandwani, the head of PR and Marketing at BurJuman.
"This is an opportunity that has never been offered to the public in the region before and the people of the UAE have the rare chance to get first dibs on some of the most iconic pieces of pop culture in existence."
Organisers are expecting huge interest from diehard Madonna fans and collectors from around the world.
"When it comes to the price, they can be pretty sure this is an investment that is only going to appreciate in value," said Ms Khandwani.
The collection has been carefully built up and curated over the last six years by a memorabilia investment firm, Marquee Capital, and spans the star's quarter-century career.
Other items on sale include jewellery, tour costumes and the singer's awards.
A series of rarely seen items from the singer's personal life are also available - including a signed American Express card, the cancellation of a post-marital agreement with her first husband, Sean Penn, a hand-written Valentine's Day letter and a school yearbook.
There are also film contracts and a daily planner that offers a glimpse into the star's personal life.
The Simply Madonna Exhibition will take place at BurJuman South Village Area, BurJuman Observatory Area (opposite the Virgin store), between 10am and 10pm from May 24 to June 6.
People interested in buying can do so from 9am to 4pm, from May 27 to May 31. More details about the sales procedure will be available from information counter three, near the exhibition venue.
Visitors will also get the chance to win Golden Circle concert tickets for Madonna's shows on June 3 and 4 in Abu Dhabi.