Amina Muaddi new campaign: in pictures

  • The Tina embellished sandal by Amina Muaddi. All photos: Amina Muaddi
    The Tina embellished sandal by Amina Muaddi. All photos: Amina Muaddi
  • Shot entirely in Cairo, the new campaign shows off elements of traditional Arabic culture.
    Shot entirely in Cairo, the new campaign shows off elements of traditional Arabic culture.
  • Imaan Hammam stars in the new campaign for Amina Muaddi.
    Imaan Hammam stars in the new campaign for Amina Muaddi.
  • Begum slingback by Amina Muaddi.
    Begum slingback by Amina Muaddi.
  • The crystal-covered Mermaid bag by Amina Muaddi.
    The crystal-covered Mermaid bag by Amina Muaddi.
  • New shoes can be seen amid the traditional embroidered clothing.
    New shoes can be seen amid the traditional embroidered clothing.
  • Hammam wears the Lucite Dalida platform in the new campaign.
    Hammam wears the Lucite Dalida platform in the new campaign.