More than 15,000 enter contest to create Dubai Expo 2020 logo


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More than 15,000 people have entered a competition to create the official logo for Dubai Expo 2020.

The support has prompted calls from Reem Al Hashemi, the minister of state and managing director of the Dubai World Expo 2020 bid committee, to encourage more people to participate.

“We are on a journey to create a transformative Expo. Developing a logo, that reflects and represents who we are and is symbolic of the inclusive event we are creating, is a meaningful milestone. We invite the UAE community to join us on this journey by actively participating and sharing their talent, passion and inspiration,” said Ms Al Hashemi.

For one local artist and radio presenter, Maha Amiri, the competition has proven to be an inspiration.

“The UAE is fast becoming a centre of creative excellence and I’m constantly impressed and inspired by the wealth of talent emerging from the UAE, and the number of individuals making a name for themselves on the world stage,” the state news agency Wam reported Ms Amiri as saying.

“The Expo 2020 Dubai logo design competition provides a real opportunity for anyone in the UAE to show their creative side, but also for people all over the world to see for themselves the creativity that exists in the UAE. In my view there is no specific way to present the perfect design or image, but it must be personal, one of a kind, and convey passion, creativity and flair.”

The deadline to enter is April 30. Anyone wishing to take part can visit www.expo2020dubai.ae/logocompetition for more information.

The winner of the competition will receive Dh100,000, a trip for four to three cities that previously hosted the World Expo, and an invite to the opening ceremony.

newsdesk@thenational.ae

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