DUBAI, UNITED ARAB EMIRATES - Jan 9, 2018. 

Sally Al Shakarchi, Founder of Bumble Bee and Honey Bee nurseries in Sharjah and Dubai.

(Photo by Reem Mohammed/The National)

Reporter:  David A. Dunn 
Section: BZ
Sally Al Shakarchi, founder of Bumble Bee and Honey Bee nurseries in Sharjah and Dubai. Reem Mohammed/The National

'The easy life is not for me', says Bumble Bee Nursery founder



Sally Alshakarchi founded Bumble Bee Nursery, in Sharjah, 10 years ago and added Honey Bee Nursery, in Dubai's City Walk, last year. The 38-year-old was born in Baghdad, an only daughter with two younger brothers, and moved to the UAE 12 years ago. She previously lived in Egypt, and Jordan, where her parents remain. A single mum, Ms Alshakarchi now lives in Mirdif with daughter Yara, 13, and son Yamin, seven. She says she got her entrepreneurial spirit from her father, although he would, she adds, rather her have an "easy life". Here she talks to The National about her attitude to money.

How did upbringing shape your attitude towards money?

I have a wealthy family. My mum was at home; she didn’t work. My father has his own company in Baghdad, Jordan and in Jebel Ali. He started in 1975, a franchise for Toshiba in Iraq and the UAE, brought the brand over. My dad is not the kind who would give me everything, but we lived a good life in Iraq. We travelled. Now, every summer, we go around Europe or the UK as a family. My dad supports me but doesn’t want me to work, especially when I’m running two businesses as a single mum. He said it’s better ‘You stay at home, enjoy life, go to the spa’. He’s 65, still wakes up at 7 or 8am and runs his business, but believes women need to rest and enjoy life.

So why not have an easy life?

I needed to find my career. When I finished my university bachelors degree in computer engineering, even when I got married, I said I would never sit at home; either I work or do my masters degree. My dad helped me with some amount when I opened (the nursery) in Sharjah. And then left me to it. I want to continue to show I can do something. I don’t want someone telling me I’ve failed.

Why did you start your business?

I love children. I wanted to open something that can improve them. I was looking for a nursery for my daughter. I wasn’t really satisfied with ones I visited. I felt there was something missing. I needed a place where parents could feel like it was a home, so the children will love it like home. Now we have 120 kids in Sharjah and 25 to 28 staff. After five years it was my dream to open in Dubai. I believe this is a service. I want people to know the quality, not feel it is a business.

Was it difficult to turn your idea into reality?

At the beginning anybody could open a nursery. I wanted to but I didn’t have the knowledge. I studied a lot, attended around 50 workshops and seminars. I’d finish class and then implement new things. When I got my diploma in early years education I was crying because I wanted to quit for the first three months. I didn’t have time to do homework and be in class, but teachers kept pushing me. I’m willing to finish more qualifications because it’s really helped the business. Bumble Bee has built a reputation.

What did you get paid in your first job?

I’ve only worked for myself. When I opened the nursery, it was my first job. Maybe because between me and my youngest brother there is 11 years, when he was born I took care of him, played with him. Maybe that’s why I love children. But a part-time job … no.

Are you a spender or a saver?

I spend. On myself, for sure; clothes, travelling, shopping. Like all women I feel happy if I’m doing shopping. But I also spend on my children. And I spend for the quality of the business. I want parents to feel there is quality in everything, the training, the staff, equipment. I could save half the money, but I want to give a good salary, good equipment and hygiene. My auditor said, ‘One year I hope we will save something.’ I didn’t open to save.

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Where do you save?

I don’t. Maybe because I know my family is always there to support me. They remind me, ‘We don’t want you to work.' They find any excuse to tell me 'Close the business and enjoy life’ but I’m happier than if I have a million dollars. When I do have savings, it’s for a holiday, although I wish I could save to buy a house.

What is your philosophy towards money?

I like a normal life. Money is for enjoying, not saving. In Dubai with all this entertainment … I want to enjoy it. I am not here for saving. I’m not sure how long I will stay in this life so I want to enjoy every moment and buy anything I really like. I tell my children, ‘Even if we have money, you need to work and find yourself.’ It doesn’t matter if you’re a doctor or engineer, it is important you do what you love. It doesn’t matter if you have money or not, the more important thing is how you improve yourself. It gives you value. If you have money and don’t do anything, one day the money will be finished.

What is your most cherished purchase?

I’ve never bought something to make me feel happy. When I change my car I feel like it is value for me. I feel happy if my son finishes his swimming class and achieves something in karate class. You purchase everyday shopping, you feel happy for a while. But when we achieve something … I feel happier.

Do you prefer paying in cash or by credit card?

About the same. I have one credit card. I had four before and within a month I cut them up. I kept on purchasing online and received a lot of bills. I don’t carry a lot of cash so I use debit card. Sometimes my daughter tells me if we’re going to Dubai Mall, 'Can we hide the credit card – don’t bring it with you.'

What is your best investment?

The business and my studies; my diploma. I like to improve myself. If one day I close my business, with my qualifications I can work anywhere. When I spend money on my studies, I get something from it; any workshop or seminar is improving skills. In September I start my masters degree in early years education. I love to invest in myself and my children; to improve us.

Do you plan for the future?

I have a lot of dreams. One is that I open many nurseries. I’m thinking after five years I will go to the UK because I want my daughter to finish in university there and I’m going to continue studying. I want the business here to get settled so I can monitor from afar. I went to the UK three years ago. My friends try to convince me to open a nursery there.

What would you raid your savings for?

My children. Every time I spend money I’m thinking at least save something because you don’t know what will happen or where they will be [when older]. I want them to feel happy. We need to invest in our children, their school and activities.

Company Profile

Name: Direct Debit System
Started: Sept 2017
Based: UAE with a subsidiary in the UK
Industry: FinTech
Funding: Undisclosed
Investors: Elaine Jones
Number of employees: 8

COMPANY PROFILE

Name: SmartCrowd
Started: 2018
Founder: Siddiq Farid and Musfique Ahmed
Based: Dubai
Sector: FinTech / PropTech
Initial investment: $650,000
Current number of staff: 35
Investment stage: Series A
Investors: Various institutional investors and notable angel investors (500 MENA, Shurooq, Mada, Seedstar, Tricap)

ARABIAN GULF LEAGUE FIXTURES

Thursday, September 21
Al Dahfra v Sharjah (kick-off 5.35pm)
Al Wasl v Emirates (8.30pm)

Friday, September 22
Dibba v Al Jazira (5.25pm)
Al Nasr v Al Wahda (8.30pm)

Saturday, September 23
Hatta v Al Ain (5.25pm)
Ajman v Shabab Al Ahli (8.30pm)

FIGHT CARD

From 5.30pm in the following order:

Featherweight

Marcelo Pontes (BRA) v Azouz Anwar (EGY)

Catchweight 90kg

Moustafa Rashid Nada (KSA) v Imad Al Howayeck (LEB)

Welterweight

Mohammed Al Khatib (JOR) v Gimbat Ismailov (RUS)

Flyweight (women)

Lucie Bertaud (FRA) v Kelig Pinson (BEL)

Lightweight

Alexandru Chitoran (BEL) v Regelo Enumerables Jr (PHI)

Catchweight 100kg

Mohamed Ali (EGY) v Marc Vleiger (NED)

Featherweight

James Bishop (AUS) v Mark Valerio (PHI)

Welterweight

Gerson Carvalho (BRA) v Abdelghani Saber (EGY)

Middleweight 

Bakhtiyar Abbasov (AZE) v Igor Litoshik (BLR)

Bantamweight:

Fabio Mello (BRA) v Mark Alcoba (PHI)

Welterweight

Ahmed Labban (LEB) v Magomedsultan Magemedsultanov (RUS)

Bantamweight

Trent Girdham (AUS) v Jayson Margallo (PHI)

Lightweight

Usman Nurmagomedov (RUS) v Roman Golovinov (UKR)

Middleweight

Tarek Suleiman (SYR) v Steve Kennedy (AUS)

Lightweight

Dan Moret (USA) v Anton Kuivanen (FIN)

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Display: 6.1" Super Retina XDR OLED, 2778 x 1284, 458ppi, HDR, True Tone, P3, 1200 nits

Processor: A15 Bionic, 6-core CPU, 5-core GPU, 16-core Neural Engine 

Memory: 6GB

Capacity: 128/256/512GB

Platform: iOS 16

Main camera: Dual 12MP main (f/1.5) + 12MP ultra-wide (f/2.4); 2x optical, 5x digital; Photonic Engine, Deep Fusion, Smart HDR 4, Portrait Lighting

Main camera video: 4K @ 24/25/3060fps, full-HD @ 25/30/60fps, HD @ 30fps; HD slo-mo @ 120/240fps; night, time lapse, cinematic, action modes; Dolby Vision, 4K HDR

Front camera: 12MP TrueDepth (f/1.9), Photonic Engine, Deep Fusion, Smart HDR 4; Animoji, Memoji; Portrait Lighting

Front camera video: 4K @ 24/25/3060fps, full-HD @ 25/30/60fps, HD slo-mo @ 120fps; night, time lapse, cinematic, action modes; Dolby Vision, 4K HDR

Battery: 4323 mAh, up to 26h video, 20h streaming video, 100h audio; fast charge to 50% in 30m; MagSafe, Qi wireless charging

Connectivity: Wi-Fi, Bluetooth 5.3, NFC (Apple Pay)

Biometrics: Face ID

I/O: Lightning

Cards: Dual eSIM / eSIM + SIM (US models use eSIMs only)

Colours: Blue, midnight, purple, starlight, Product Red

In the box: iPhone 14, USB-C-to-Lightning cable, one Apple sticker

Price: Dh3,799 / Dh4,199 / Dh5,049

Company Profile

Company name: OneOrder

Started: October 2021

Founders: Tamer Amer and Karim Maurice

Based: Cairo, Egypt

Industry: technology, logistics

Investors: A15 and self-funded