John Pagano, Red Sea Global chief executive during an interview with The National in Abu Dhabi. Victor Besa / The National
John Pagano, Red Sea Global chief executive during an interview with The National in Abu Dhabi. Victor Besa / The National
John Pagano, Red Sea Global chief executive during an interview with The National in Abu Dhabi. Victor Besa / The National
John Pagano, Red Sea Global chief executive during an interview with The National in Abu Dhabi. Victor Besa / The National

PIF commits funding for Red Sea tourism giga-project despite Saudi spending cuts


Deena Kamel
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  • Arabic

Saudi Arabia's Red Sea Global, the developer of luxury resorts on the kingdom's west coast, said funding from its sovereign wealth fund owner is secured and its projects are unaffected by government spending reviews.

"We are one of the exemplar companies, we've delivered and we are delivering, so our funding is committed from the PIF," Red Sea Global chief executive John Pagano told The National.

RSG, which is owned by Saudi Arabia's $1 trillion sovereign wealth fund, the PIF, has also tapped sources of capital, from joint venture partnerships to concession agreements, to finance specific projects and is considering a potential initial public offering (IPO) within three to four years, he said.

The developer will soon announce a deal with three banks to raise 6.5 billion Saudi riyals ($1.73 billion) in senior debt for the Amaala project, Mr Pagano said in an interview in Abu Dhabi.

"Is there an IPO or public market event down the road? It's still a consideration because that's what you do ultimately as the company matures and its balance sheet strengthens, and [if] you have a demonstrated track record of revenue and profit, then that's the right opportunity," he said. "To do it any time before that will be premature and I don't think the market would be receptive to that."

Building these luxury resorts is part of Saudi Arabia's Vision 2030 programme aimed at transforming the kingdom's oil-based economy and developing strategic sectors such as tourism and aviation to attract international visitors.

However, the PIF took an $8 billion write-down on some of the kingdom's giga-projects, according to its 2024 annual report. This comes amid lower oil prices and Saudi Arabia's growing fiscal deficit.

But RSG is "in a very good place" as it continues to deliver projects on schedule, Mr Pagano said.

The company has grown from a handful of staff at its establishment in July 2017 to 11,000 employees.

The developer is working towards opening 16 resorts at the Red Sea project and eight at Amaala. So far, it has opened eight resorts at the Red Sea, in addition to a golf course and an international airport. It also launched the Thuwal Private Retreat that will be available only to buy, as well as opening the 144-room Turtle Bay Hotel.

Adding to the 10 resorts that are up and running, the company is planning to open another 17 hotels by May 2026, Mr Pagano said, as well as a yacht club and marine life institute called the Corallium in Amaala.

  • Shell-inspired architecture and overwater villas await in Saudi Arabia's Maldives-like destination, Nujuma, a Ritz-Carlton Reserve. All photos: Ritz-Carlton
    Shell-inspired architecture and overwater villas await in Saudi Arabia's Maldives-like destination, Nujuma, a Ritz-Carlton Reserve. All photos: Ritz-Carlton
  • Luxury villas at Saudi Arabia's most expensive hotel
    Luxury villas at Saudi Arabia's most expensive hotel
  • Every villa has panoramic windows and a private pool
    Every villa has panoramic windows and a private pool
  • Stays at the luxury reserve start from $2,640 a night
    Stays at the luxury reserve start from $2,640 a night
  • The property is only the seventh Ritz-Carlton Reserve in the world and the first in the Middle East
    The property is only the seventh Ritz-Carlton Reserve in the world and the first in the Middle East
  • Guests can indulge in spa treatments, take part in watersports or go diving among colourful coral reefs
    Guests can indulge in spa treatments, take part in watersports or go diving among colourful coral reefs
  • Stunning Red Sea sunsets await travellers checking into the destination on Saudi Arabia's west coast
    Stunning Red Sea sunsets await travellers checking into the destination on Saudi Arabia's west coast
  • The reserve has five dining options
    The reserve has five dining options
  • Designed to blend with the environment, villas work with a natural colour palette
    Designed to blend with the environment, villas work with a natural colour palette
  • Stylish interiors blend modern elements with Arabian touches
    Stylish interiors blend modern elements with Arabian touches

$2 billion in residential sales

Saudi Arabia this year updated its rules to allow foreigners to buy property in specific zones, a move that will attract new buyers to the luxury homes on the Red Sea coast as people from overseas will not need residency to invest, Mr Pagano said.

"It's huge for us," he said. "The new law is going to be much more straightforward, you don't need residency in order to buy. So for us, it just opens up our market much greater."

RSG has already sold $2 billion in residential units and the new property law increases its "addressable market", he added.

"If you look at the influx of people buying second homes within the region, there is a large influx of foreign buyers, whether they're European or Asian, and I see ourselves taking advantage of that because we offer a more differentiated project," he said, highlighting the project's regenerative development principles.

In January, RSG launched sales for luxury homes on the Red Sea and on October 23 announced residential sales at Amaala.

These are mainly embedded within existing resorts such as the Four Seasons on Shura Island, the main hub of the Red Sea tourism project. These 305 units are scheduled for handover by the end of 2025.

Another 349 luxury homes in Amaala will be ready for handover between the first and third quarter of 2026.

  • Plans for a new Four Seasons Resort at The Red Sea, Saudi Arabia, have been revealed. All photos: Four Seasons
    Plans for a new Four Seasons Resort at The Red Sea, Saudi Arabia, have been revealed. All photos: Four Seasons
  • Designed by Foster+Partners, the resort will be located on Shura Island, the main hub of the destination
    Designed by Foster+Partners, the resort will be located on Shura Island, the main hub of the destination
  • There will be three lagoon-like swimming pools and separate beaches for adults and families
    There will be three lagoon-like swimming pools and separate beaches for adults and families
  • All 149 rooms and suites will offer views of the island's shoreline
    All 149 rooms and suites will offer views of the island's shoreline
  • The resort will have six restaurants and lounges
    The resort will have six restaurants and lounges
  • It will be surrounded by landscape grounds
    It will be surrounded by landscape grounds

Direct flights from Milan

RSG is pushing to boost international flight connections to the ultra-luxury resort destination. Qatar Airways is the latest airline to fly in and out of Red Sea International Airport (RSI), with its inaugural service on October 21. The Doha-based carrier will run three weekly flights from Hamad International Airport.

RSI opened in 2023 for domestic flights from Riyadh and Jeddah via Saudia. The following year, it welcomed its first international flight, from Dubai International Airport via flydubai. Saudi budget airline flynas operated its first flight from King Fahd International Airport in Dammam to RSI in December 2024.

"Another airline is going to start later this month," Mr Pagano said, declining to identify which one. "It will be flying from Milan to the Red Sea. It's our first direct flight from Europe."

Airlines with significant operations from Milan include Ita Airways, Neos, easyJet and Wizz Air.

"Airlines will only come as footfall increases, so we're now laying the foundations for an increase in air capacity as we open up the destination," Mr Pagano said. "There's lots of interest from airlines, some of them are a little bit more conservative and they want to see the footfall before they commit."

Talks are under way to increase the number of international flights through to 2026, in a push to connect the leisure destination with global markets.

"We're having a lot of discussions around introducing airlift next year for some of the more international carriers," Mr Pagano said.

  • Abundant marine life in the Red Sea. Photos: Saudi Tourism Authority
    Abundant marine life in the Red Sea. Photos: Saudi Tourism Authority
  • A lone tent in Ad Dahna desert, which extends about 1,000 kilometres through Saudi Arabia
    A lone tent in Ad Dahna desert, which extends about 1,000 kilometres through Saudi Arabia
  • Balloons flying over the Unesco World Heritage Site of AlUla
    Balloons flying over the Unesco World Heritage Site of AlUla
  • The cliff formations known as 'The Edge of the World', located 100km from Riyadh
    The cliff formations known as 'The Edge of the World', located 100km from Riyadh
  • The road to Tabuk, home to spectacular rock formations
    The road to Tabuk, home to spectacular rock formations
  • Madain Saleh, the first archaeological site in Saudi Arabia to join Unesco's World Heritage List
    Madain Saleh, the first archaeological site in Saudi Arabia to join Unesco's World Heritage List
  • Stunning cabins located in the wilderness of Saudi Arabia
    Stunning cabins located in the wilderness of Saudi Arabia
  • The region of Jazan is known for its lush greenery, which resembles the rice terraces of Bali
    The region of Jazan is known for its lush greenery, which resembles the rice terraces of Bali
  • The old city of Jeddah with its signature architecture
    The old city of Jeddah with its signature architecture
  • Jeddah is known for its coastline and charm
    Jeddah is known for its coastline and charm
  • Jabal al-Lawz, or Louz Mountain, is located in north-west Saudi Arabia, near the Jordanian border, which often gets coated in snow
    Jabal al-Lawz, or Louz Mountain, is located in north-west Saudi Arabia, near the Jordanian border, which often gets coated in snow
  • The historical village of Zee Al-Ain is located in the Al Bahah province
    The historical village of Zee Al-Ain is located in the Al Bahah province

No risk of oversupply

The ultra-luxury and wellness destination, with its natural islands and private beaches, has attracted about 50,000 visitors this year.

RSG is targeting a six-fold increase to at least 300,000 visitors by the time it completes phase one of the project early next year as more hotel rooms become available, Mr Pagano said.

While the first hotels that opened on the Red Sea coast were "hyper-luxury" resorts that were "unapologetically" expensive, the four-star hotels in Shura Island will cost about $600 a night and attract a "much bigger clientele" at that spending level, the RSG boss said.

"As we start to open up Shura, we're now opening up the market to a much broader-cross section," he said. "Our addressable demand is going to increase dramatically because our entry level is a four-star product."

Asked if demand would match the number of hotels built, Mr Pagano said Saudi Arabia is undersupplied in terms of hotel rooms catering to leisure tourists.

"We are the leisure offering in Saudi Arabia – yes, lots of hotels in the city, in Riyadh and Jeddah – but when you start to look at pure leisure offerings? We're it," he said.

Once RSG fully opens the two leisure resorts, Red Sea and Amaala, it will have reached 4,000 hotel rooms, a modest supply compared to places such as Cancun or Maldives.

"I don't think we're oversupplying where we needed to build," he said.

Reaching 'critical mass'

Mr Pagano's strategy is to build enough "critical mass" of hotel supply to address the targeted rise in leisure tourism demand in the kingdom, as well as attract international airlines to serve the destination.

"Key to my strategy is that you need to create a destination and in order to do so, you need a certain critical mass because of all the interdependencies: airlift won't come if I build a boutique hotel with a 100 keys ... it's going to be next to impossible," he said.

"The idea of critical mass is hugely important to build this new industry in the kingdom and start to attract a lot of foreign business."

The destination is already approaching a 50-50 split of domestic and regional visitors versus international guests, in line with RSG's targets, he said, citing the example of Brazilian travellers from Sao Paulo visiting Sheybarah Island.

The company is taking a "relatively measured approach" in adding hotel supply in line with demand from holidaymakers.

Mr Pagano said: "There is much more room for that segment to grow and I don't think that we're building too much ... the demand is there."

Saudi Arabia has a population of about 30 million people, with millions of visitors arriving for Umrah and Hajj pilgrimage, who will "naturally tag on" a holiday. "It's a rich seam of business," he said.

Updated: October 26, 2025, 10:59 AM