Chairman and CEO of Emirates Airline and Group Sheikh Ahmed Bin Saeed Al Maktoum says the carrier will decide which aircraft it will go with by the end of 2017 Giuseppe Aresu for The National
Chairman and CEO of Emirates Airline and Group Sheikh Ahmed Bin Saeed Al Maktoum says the carrier will decide which aircraft it will go with by the end of 2017 Giuseppe Aresu for The National

Emirates to decide by year end on Boeing or Airbus multibillion dollar order, says Sheikh Ahmed



Emirates, the largest operator of wide-body aircraft globally, will decide by year end on a multibillion dollar order in which the airline will pick between Boeing's Dreamliner 787 model or Airbus' competing A350, the carrier's chairman said.

"Until now we have not taken a decision on which plane model," Sheikh Ahmed bin Saeed Al Maktoum said in an interview with The National. "It's still under study. After we've done our review we'll make an announcement by end of the year."

The decision between the two aircraft models reignites a fierce battle that played out in the run-up to the Dubai Air Show in 2007 when Emirates placed a US$31 billion order that included 70 A350s rather than the 787. Since then it has rolled back on its commitment to the A350 following a review of its fleet requirements.

Emirates, like most airlines, conducts a review of its fleet as it looks to retire planes and introduce new models in line with its business objectives. Those decisions are influenced by yields and margins, which have come under pressure as a result of a downturn in the travel industry amid terrorist attacks in Europe and a more competitive operating environment where low-cost carriers are deploying narrow-body planes on long-haul routes.

In June, Bloomberg reported that Emirates was in talks to buy 20 A380s in a deal worth about $8.7bn, according to list prices before discount. An order of 20 Boeing 787 Dreamliner planes is valued at about $5.4bn according to list prices, while an order for 20 Airbus A350s is worth about $6.3bn.

Both Sheikh Ahmed and the Emirates president Tim Clark have declined to provide further details about the size of any future aircraft order. However, Boeing's order book, as of July 4, lists an order for 30 787 planes from unidentified customer(s), at a value of $8.1bn.  

In 2014, Emirates cancelled its order for the 70 A350 – valued at $16bn – which makes the chances of a repeat order potentially unlikely. Moreover, the expanded partnership agreement Emirates announced with the low-cost carrier flydubai last month will pave the way for greater network integration and crossover of passengers out of their joint hub at Dubai International Airport.

The flydubai low-cost model, which relies on single-aisle planes, allows penetration and connectivity of markets that complement the wide grid of Emirates. The closer integration means promoting a seamless form of co-operation between the two companies that either does not currently exist or is fragmented.  

"The 787 is the favourite as it stands," said Will Horton, senior analyst at the Centre for Aviation (Capa). "A 787 order could possibly be made in conjunction with flydubai's 737 fleet if any amendments are needed."

In an interview with The National last month Mr Clark said the carrier was also eyeing Boeing's 777X, which comes into operation in 2020 and complements Emirates' fleet of 777-200 and 777-300 aircraft. Choosing the 787 would also match the carrier's firm order for 150 777XS and the additional 50 options for the plane that will replace the fleet of 777-300ERs and 777-200LRs.

Changing market dynamics and uncertainty in the global economy, make it likely Emirates may well lean towards the 787 because of its fuel efficiency advantages, which is an issue of contention between the carrier and the Toulouse-based Airbus when it comes to the A380.

"Given their need to focus on premium traffic and serve more markets, they might need to order the new planes this year," said Richard Aboulafia, an aviation analyst with the Virgina-based Teal Group. "The 787 would work well with their 777/777X fleet strategy.  The two families complement each other nicely."  

Saj Ahmad, chief analyst for London-based Strategic Aero Research believes the 787 is "right sized"  for Emirates.

"With the 777-8 and 777-9 due to enter the fleet from the turn of the decade, there is no need for the A350, particularly when the 777X family can replace the likes of the A380, which the A350 cannot – and the 787 family can operate beneath 777X in markets where capacity can be better reigned in," Mr Ahmad said. "The economics of either the 787-9 or 787-10 makes it far more compelling because both are significantly light than competing A350s and return far better fuel burn, which in turn lowers operating costs." 

The Dubai Airshow takes place from November 12-16 this year. Plane manufacturers compete to secure aircraft orders around the event. 

Company Profile

Company name: Hoopla
Date started: March 2023
Founder: Jacqueline Perrottet
Based: Dubai
Number of staff: 10
Investment stage: Pre-seed
Investment required: $500,000

A QUIET PLACE

Starring: Lupita Nyong'o, Joseph Quinn, Djimon Hounsou

Director: Michael Sarnoski

Rating: 4/5

Confirmed bouts (more to be added)

Cory Sandhagen v Umar Nurmagomedov
Nick Diaz v Vicente Luque
Michael Chiesa v Tony Ferguson
Deiveson Figueiredo v Marlon Vera
Mackenzie Dern v Loopy Godinez

Tickets for the August 3 Fight Night, held in partnership with the Department of Culture and Tourism Abu Dhabi, went on sale earlier this month, through www.etihadarena.ae and www.ticketmaster.ae.

THE BIO

Mr Al Qassimi is 37 and lives in Dubai
He is a keen drummer and loves gardening
His favourite way to unwind is spending time with his two children and cooking

The specs

Engine: 0.8-litre four cylinder

Power: 70bhp

Torque: 66Nm

Transmission: four-speed manual

Price: $1,075 new in 1967, now valued at $40,000

On sale: Models from 1966 to 1970

RESULT

Huddersfield Town 1 Manchester City 2
Huddersfield: Otamendi (45'+1 og), van La Parra (red card 90'+6)
Man City: Agüero (47' pen), Sterling (84')

Man of the match: Christopher Schindler (Huddersfield Town)

Pearls on a Branch: Oral Tales
​​​​​​​Najlaa Khoury, Archipelago Books

COMPANY PROFILE

Company: Vault
Started: June 2023
Co-founders: Bilal Abou-Diab and Sami Abdul Hadi
Based: Abu Dhabi
Licensed by: Abu Dhabi Global Market
Industry: Investment and wealth advisory
Funding: $1 million
Investors: Outliers VC and angel investors
Number of employees: 14

Sarfira

Director: Sudha Kongara Prasad

Starring: Akshay Kumar, Radhika Madan, Paresh Rawal

Rating: 2/5

Company profile

Company name: Fasset
Started: 2019
Founders: Mohammad Raafi Hossain, Daniel Ahmed
Based: Dubai
Sector: FinTech
Initial investment: $2.45 million
Current number of staff: 86
Investment stage: Pre-series B
Investors: Investcorp, Liberty City Ventures, Fatima Gobi Ventures, Primal Capital, Wealthwell Ventures, FHS Capital, VN2 Capital, local family offices

Fixtures

Opening day Premier League fixtures for August 9-11

August 9

Liverpool v Norwich 11pm

August 10

West Ham v Man City 3.30pm

Bournemouth v Sheffield Utd 6pm

Burnley v Southampton 6pm

C Palace v Everton 6pm

Leicester v Wolves 6pm

Watford v Brighton 6pm

Tottenham v Aston Villa 8.30pm

August 11

Newcastle v Arsenal 5pm

Man United v Chelsea 7.30pm

 

KEY DATES IN AMAZON'S HISTORY

July 5, 1994: Jeff Bezos founds Cadabra Inc, which would later be renamed to Amazon.com, because his lawyer misheard the name as 'cadaver'. In its earliest days, the bookstore operated out of a rented garage in Bellevue, Washington

July 16, 1995: Amazon formally opens as an online bookseller. Fluid Concepts and Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought becomes the first item sold on Amazon

1997: Amazon goes public at $18 a share, which has grown about 1,000 per cent at present. Its highest closing price was $197.85 on June 27, 2024

1998: Amazon acquires IMDb, its first major acquisition. It also starts selling CDs and DVDs

2000: Amazon Marketplace opens, allowing people to sell items on the website

2002: Amazon forms what would become Amazon Web Services, opening the Amazon.com platform to all developers. The cloud unit would follow in 2006

2003: Amazon turns in an annual profit of $75 million, the first time it ended a year in the black

2005: Amazon Prime is introduced, its first-ever subscription service that offered US customers free two-day shipping for $79 a year

2006: Amazon Unbox is unveiled, the company's video service that would later morph into Amazon Instant Video and, ultimately, Amazon Video

2007: Amazon's first hardware product, the Kindle e-reader, is introduced; the Fire TV and Fire Phone would come in 2014. Grocery service Amazon Fresh is also started

2009: Amazon introduces Amazon Basics, its in-house label for a variety of products

2010: The foundations for Amazon Studios were laid. Its first original streaming content debuted in 2013

2011: The Amazon Appstore for Google's Android is launched. It is still unavailable on Apple's iOS

2014: The Amazon Echo is launched, a speaker that acts as a personal digital assistant powered by Alexa

2017: Amazon acquires Whole Foods for $13.7 billion, its biggest acquisition

2018: Amazon's market cap briefly crosses the $1 trillion mark, making it, at the time, only the third company to achieve that milestone

ROUTE TO TITLE

Round 1: Beat Leolia Jeanjean 6-1, 6-2
Round 2: Beat Naomi Osaka 7-6, 1-6, 7-5
Round 3: Beat Marie Bouzkova 6-4, 6-2
Round 4: Beat Anastasia Potapova 6-0, 6-0
Quarter-final: Beat Marketa Vondrousova 6-0, 6-2
Semi-final: Beat Coco Gauff 6-2, 6-4
Final: Beat Jasmine Paolini 6-2, 6-2

How to help

Donate towards food and a flight by transferring money to this registered charity's account.

Account name: Dar Al Ber Society

Account Number: 11 530 734

IBAN: AE 9805 000 000 000 11 530 734

Bank Name: Abu Dhabi Islamic Bank

To ensure that your contribution reaches these people, please send the copy of deposit/transfer receipt to: juhi.khan@daralber.ae

57 Seconds

Director: Rusty Cundieff
Stars: Josh Hutcherson, Morgan Freeman, Greg Germann, Lovie Simone
Rating: 2/5

SPIDER-MAN: ACROSS THE SPIDER-VERSE

Directors: Joaquim Dos Santos, Kemp Powers, Justin K. Thompson
Stars: Shameik Moore, Hailee Steinfeld, Oscar Isaac
Rating: 4/5

COMPANY PROFILE

Company name: Almouneer
Started: 2017
Founders: Dr Noha Khater and Rania Kadry
Based: Egypt
Number of staff: 120
Investment: Bootstrapped, with support from Insead and Egyptian government, seed round of
$3.6 million led by Global Ventures

SPECS

Engine: 2-litre direct injection turbo
Transmission: 7-speed automatic
Power: 261hp
Torque: 400Nm
Price: From Dh134,999

COMPANY PROFILE

Company: Growdash
Started: July 2022
Founders: Sean Trevaskis and Enver Sorkun
Based: Dubai, UAE
Industry: Restaurant technology
Funding so far: $750,000
Investors: Flat6Labs, Plus VC, Judah VC, TPN Investments and angel investors, including former Talabat chief executive Abdulhamid Alomar, and entrepreneur Zeid Husban


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