Dubai has been heavily promoting its digital economy and transformation. Pawan Singh / The National
Dubai has been heavily promoting its digital economy and transformation. Pawan Singh / The National
Dubai has been heavily promoting its digital economy and transformation. Pawan Singh / The National
Dubai has been heavily promoting its digital economy and transformation. Pawan Singh / The National

Dubai's e-Trader platform records best year since inception as 2021 issuances rise 6%


Alvin R Cabral
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The number of e-Trader licences issued by the Dubai government rose 6 per cent in 2021 to 6,217, reflecting the continued growth of the e-commerce sector.

The issuances made 2021 the best year so far for the e-Trader platform, topping the 5,848 permits issued in 2020, the Business Registration and Licensing sector at the emirate's Department of Economy and Tourism (DET) said on Tuesday.

This brought the total number of licences issued to 16,409 since the platform's launch in March 2017. In comparison, 4,344 licences had been issued by the end of 2019.

The professional segment accounted for 79 per cent of the permits issued, followed by the commercial segment at 21 per cent.

The most popular business activities in 2021 were in the fields of information technology, ready-made garments, women’s tailoring and design, handicrafts, men’s tailoring and design, publishing and printing services, facility management, marketing services and food preparation.

The UAE's e-commerce market significantly grew after the pandemic as more consumers turned to online channels for their shopping needs.

The sector grew 53 per cent to a record $3.9 billion in 2020 and is expected to expand further, the Dubai Chamber of Commerce and Industry said last June.

Through the e-Trader licence, which is issued electronically, the DET aims to regulate and enhance the ease of doing business online, as well as connect customers with traders.

The permit allows start-ups and businesses to operate from their places of residence or on digital platforms such as social networking sites. One of the objectives is to thwart the sale of counterfeit goods on these platforms.

While a licence holder cannot open a shop, they can avail of three employment visas if the ownership is 100 per cent Emirati, with the legal liability falling on the licence holder.

Overall, Dubai issued 55,194 business licences in the first 10 months of 2021, 69 per cent more than in the same period a year earlier, reflecting the high-growth opportunities in various sectors and the growing confidence in the overall economy, the DET said last November.

The DET was formed after Dubai's departments of economy and tourism were merged last November to boost the emirate's competitiveness through measures to promote trade and attract more visitors.

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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

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Updated: January 25, 2022, 10:55 AM