Manar Al Hinai

One of the perks of becoming an entrepreneur and managing your own business is to work on things that excite you; another is the freedom to choose who you work with.

How to bypass a creative block.

Success at a young age is not limited to the entrepreneurial arena; many appointed into UAE managerial positions in the private or public sector are also under 30.

Take a break - it will put your business goals into perspective, writes Manar Al Hinai.

When it comes to businesses, instead of going with the flow, which can work too, make some room to find out what you are truly passionate about, writes Manar Al Hinai.

Whether it is Twitter, Facebook, Snapchat or Instagram, social media marketing can offer a low-cost boost to your business, writes Manar Al Hinai.

A great website is key to attracting new customers and retaining old ones. Think of your site as your shop window, or the first stop for your customers to know more about you.

Although your PR team could be outsourced, you should not treat it as an outsider, or solely a vendor.

The trials and tribulatons of launching a new business can offer valuable lessons for all entrepreneurs.

Consumers purchase the same things over and over again. So how can you switch their habitual spending patterns to your product or service? Manar Al Hinai finds out.

Manar Al Hinai offers some advice on how to manage your email account more effectively to boost productivity at work.

Just as Apple did with the iPhone, create a buzz about your product before you launch, advises Manar Al Hinai.

Manar Al Hinai provides tips on what to do when a customer posts a bad review about your business online.

The more engaging you are, and the more your business appears to care about its customers, the more they interact with your posts and keep a lookout for them.