K-pop superstars BTS have collaborated with McDonald's to create a meal based on the band members' signature order.
The BTS Meal, as it's called, will include 10-piece chicken nuggets, medium World Famous Fries, medium Coke and sweet chilli and Cajun dipping sauces inspired by popular recipes from McDonald's South Korea.
The menu "tour" kicks off on May 26 in America, before it goes global, hitting nearly 50 other countries across the world, including the UAE, Bahrain, Oman and Qatar.
UAE customers will be able to order the BTS Meal through the McDonald's App, Drive-Thru and at all McDonald's restaurants from Tuesday, June 1, until Monday, June 28.
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K-pop boy band BTS visit the SiriusXM Studios in New York City, US. AFP -
BTS member RM speaks during a ceremony marking the National Youth Day at the presidential Blue House in Seoul, South Korea. AP -
BTS host a livestreaming concert. AP -
BTS accounted for almost 90 per cent of Big Hit Entertainment's sales in the first half of 2020. Reuters -
A woman walks by a board showing members of BTS to advertise a local bank's money exchange in Seoul, South Korea. AP Photo -
BTS visit the SiriusXM Studios in New York City, US. AFP -
People walk past commercial posters showing BTS members outside a duty free shop in Seoul. AFP -
People walk past a commercial poster showing BTS members at a subway station in Seoul. AFP -
A man walks past a board showing BTS at a duty free shop in Seoul. AP Photo -
Guests attend as BTS visits the 'Today Show at Rockefeller Plaza in New York City, US. AFP -
A man walks past commercial posters showing BTS members in Seoul. AFP -
Guests attend as BTS visit the 'Today' Show at Rockefeller Plaza in New York City, US. AFP
This will be the first time since the fast-food chain launched its celebrity signature orders series that a meal will be available worldwide.
"The band has great memories with McDonald's," said BTS's label, Big Hit Entertainment. "We're excited about this collaboration and can't wait to share the BTS Meal with the world."
Other countries on the list include Australia, Israel, India (Mumbai and Delhi), Cyprus, Morocco, Indonesia and the Philippines.
"No matter who you are, everyone has a go-to order at McDonald's – even international superstars like BTS," said Walid Fakih, General Manager at McDonald's UAE. "This band is truly a global phenomenon with a fanbase that knows no borders."
The restaurant's celebrity meal programme, which takes a star's signature order, debuted in the US in 2020, with a meal from Travis Scott featuring a Quarter Pounder with cheese and bacon. The collaboration was a success, partly because it became a TikTok trend in which fans recorded themselves pulling up to the drive-thru, stating some variation of, "You know what I want" and often blasting the rapper's Sicko Mode.
A second collaboration featured a meal based on Colombian singer J Balvin's favourite items.
Both of these collaborations involved merchandise, so it's quite possible there will be some new products for the BTS Meal, too, although details on that have not yet been revealed.
BTS is comprised of members J-Hope, Jimin, Jin, Jungkook, RM, V and Suga. Together, they are the best-selling artists in South Korean history, and this year became the first K-pop group to ever be nominated for a Grammy.
They're no stranger to brand collaborations, having partnered with the likes of Hyundai, Fila, Skechers, Samsung, Starbucks Korea and Baskin-Robbins in the past.
Mattel, the company behind Barbie, has also released seven BTS dolls for each of the band's members, as well as a themed Uno card game.
See more from the BTS x Fila collaboration here:
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RM in the BTS x Fila Voyager Collection. Courtesy Fila -
Trainers from the BTS x Fila Voyager Collection. Courtesy Fila -
Jungkook in the BTS x Fila Voyager Collection. Courtesy Fila -
A T-shirt from the BTS x Fila Voyager Collection. Courtesy Fila -
A hat from the BTS x Fila Voyager Collection. Courtesy Fila -
Jin in the BTS X Fila Voyager Collection. Courtesy Fila -
A T-shirt from the BTS x Fila Voyager Collection. Courtesy Fila -
Jungkook in the BTS x Fila Voyager Collection. Courtesy Fila -
A T-shirt in the BTS x Fila Voyager Collection. Courtesy Fila -
A hat from the BTS x Fila Voyager Collection. Courtesy Fila
