India's millennial millionaire class hot favourite among asset managers

Nirmal Jain's IIFL Holdings, which manages money for 10,000 ultra high networth individuals more than doubled in the past 12 months

INDIA - OCTOBER 10:  Nirmal Jain is the founder and Chairman India Infoline Ltd, poses at office, in mumbai, India. Potrait  (Photo by Nishikant Gamre/The India Today Group/Getty Images)
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Nirmal Jain has hit the jackpot serving the new rich in the world’s fastest-growing major economy.

The Mumbai banker’s $20 billion private-wealth-management unit became India’s biggest by assets and helped make him a billionaire.

The nation’s demographics are a driving force, as well as Prime Minister Narendra Modi’s efforts to withdraw India’s biggest bills from circulation, which has pushed savings into the financial system. India’s young and thriving workforce will support its growth for years to come, Mr Jain, 51, said in a phone interview, pointing out that millennials account for about a third of the country’s population and most of the income.

“Most of it is first-generation wealth, so your clients are pretty hands-on,” Jain said. “It’s not that they inherited wealth, so they have a lot of passion and attachment to wealth and its performance.”

His IIFL Holdings more than doubled in the past 12 months, a surge that pushed his net worth to $1bn for the first time this week, according to the Bloomberg Billionaire Index.

IIFL’s profit rose 32 per cent to 2.36bn rupees ($36.3 million) in the quarter ended December 31, fueled by growth in the private-wealth unit, where assets under management surged to $20bn. IIFL eclipsed Kotak Wealth Management, whose chief executive said that the group had $17bn under management as of June 2017, the latest data available. Kotak didn’t respond to requests for comment.

IIFL’s wealth unit manages money for 10,000 high or ultra high net worth individuals, who each have potential or actual financial assets of about $3 million, Jain said. IIFL also has finance and capital-markets businesses that it plans to spin out.

Jain’s fortune is derived from a 23 per cent stake in IIFL, some of which is owned indirectly through holding companies. He and his wife also have an investment in 5Paisa Capital, a spinoff that offers discount brokerage services and online trading.

Jain got his start in 1989 at Hindustan Unilever, where he worked as a commodities trader. In 1995, he founded an equity-research firm now known as India Infoline, or IIFL Group. He opened one of India’s first online-trading websites in 2000 and later diversified into life insurance and mutual fund distribution, equities and other financial services. Today, the group has 13,000 employees and offices from Switzerland to Mauritius, according to its website. Jain drew foreign investors including a unit of Toronto-based insurer Fairfax Financial Holdings, which is IIFL’s biggest shareholder.

Jain is also becoming a force on social media with more than 25,000 followers on Twitter, where he criticized the government's support of ailing public sector banks. In a recent Economic Times column he called for privatisating state-owned banks.

The billionaire said he isn’t all that concerned about keeping score when it comes to his own wealth.

“I just do my work,” he said.