![A restaurant owner in Afghanistan with a bottle of Mecca Cola, launched as an alternative to Coca-Cola and other 'western' cola brands. Getty Images](https://thenational-the-national-prod.cdn.arcpublishing.com/resizer/v2/EGLXRQSHHZPO6KIH2F45A7KYGM.jpg?smart=true&auth=518f4efb5edce534a21cb84eea58eb08b94c6668dd2b3ba69eb6f2c59ceed4da&width=400&height=225)
A restaurant owner in Afghanistan with a bottle of Mecca Cola, launched as an alternative to Coca-Cola and other 'western' cola brands. Getty Images
A restaurant owner in Afghanistan with a bottle of Mecca Cola, launched as an alternative to Coca-Cola and other 'western' cola brands. Getty Images
There is a new front in the Israel-Gaza war: The marketplace
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Shelina Janmohamed is an author and a culture columnist for The National
06 November, 2023