First look: Anthropologie comes to Dubai and Urban Outfitters opens in Abu Dhabi

Finally, the wait is over as the American stores bring their laid-back aesthetic to the region

Not one but two hotly anticipated new shops opened in the UAE this weekend.

In the capital, Urban Outfitters unveiled its latest venue in Yas Mall, while in Dubai, Anthropologie opened its first UAE outpost at The Dubai Mall.

Visitors to the capital's Yas Mall can now enjoy the new store, which is part of a larger Dh500 million refurbishment that is taking place over the next 18 months. The project will herald the arrival of many international retail outlets at the venue, including an Ethan Allen.

The opening marks the first Urban Outfitters in the capital, building on the success of The Dubai Mall shop that opened in 2019.

As with all Urban Outfitters shops, the new arrival offers laid-back, slightly preppy, streetwear, accessories and footwear (think Vans, Fila and Champion) to an audience of ages 18 to 30.

With its range of kitsch collectibles, sunglasses and easy-on-the-pocket prices, it has won legions of fans the world over.

The new Anthropology store in the Dubai Mall. Courtesy Anthropology
The new Anthropologie store in The Dubai Mall. Courtesy Anthropologie

Since being founded in Philadelphia in 1970, Urban Outfitters has made its name offering fashion cross the genders in muted tones, with plenty of jeans, layerable tops and low-top trainers.

In Dubai, meanwhile, Anthropologie opened its doors at The Dubai Mall.

A sister company of Urban Outfitters, both were founded by URBN chairman and president Dick Hayne, and Anthropologie opened in 1992.

Aimed at an older, largely female crowd, the shop taps into a creative slant with plenty of patterning that runs across floaty dresses, boho jewellery and even printed bed linen.

Filled with big name brands such as Levi’s, Birkenstock and Calvin Klein, the collection is aimed at what the company describes as its five muses: "soft & delicate; boho chic; easy cool; elegant classic and modern sporty."

Filled with everything from homeware to arty books, it is safe to say there is plenty of choice at the new Dubai branch.

Updated: May 30, 2021 06:19 PM


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