Tesla's months-long rally halted as three-for-one stock split approved

The move will bring the electric vehicle maker's shares down to the $300 range

Tesla's latest momentum comes in part from its faithful band of retail investors, with their purchases of shares 'skyrocketing' ahead of the stock-split vote. Bloomberg

Tesla’s months-long rally was halted on Friday as the stock retreated following seven sessions of gains after the electric vehicle maker’s shareholders approved a three-for-one stock split on Thursday.

The split — aimed at attracting an even larger number of retail investors, who have been piling into the stock — will bring Tesla’s shares down to the $300 range.

The Austin, Texas based-company in a regulatory filing on Friday said each stockholder of record on August 17 will receive a dividend of two additional shares for each stock held, to be distributed after the market close on August 24.

Trading on a split-adjusted basis will begin on August 25. Tesla first announced its plan on March 28 through a tweet.

The four-month lag between the announcement and vote has proven to be beneficial, as a recovery in growth stocks has carried the Nasdaq 100 Index up 19 per cent from a June low. Tesla is outperforming both the tech-heavy gauge and the broad S&P 500 Index with a gain of over 38 per cent from a late-May low.

Tesla closed down 6.6 per cent at $864.51 on Friday in New York. The stock has been on an upswing over the past month, rising 28 per cent since the end of June as of Friday’s close.

“Tesla’s stock split timing looks impeccable,” said Craig Irwin, an analyst at Roth Capital Partners. He said the shareholder vote is coming at a time when the “market seems to be heading in the right direction.”

Tesla’s recent rebound — it posted a 32 per cent gain in July for its best month since October — follows resilient second-quarter results and a lift from the climate change bill from the Biden administration, which aims to boost the use of clean energy through a series of tax incentives.

Some of the latest momentum also comes from its faithful band of retail investors, with their purchases of the stock “skyrocketing” before the stock-split vote, according to Vanda Research data.

Still, most of the risks that weighed on the company earlier this year continue to linger. Supply-chain disruptions have not yet been addressed, tensions between the US and China are rising, and Tesla chief executive Elon Musk is involved in a potentially lengthy and costly legal dispute with Twitter.

Moreover, recent high-profile stock splits have failed to give a meaningful boost to other giants including Alphabet and Amazon this year.

For Tesla, this will be the second share-split in less than two years. The company had a five-for-one stock split in 2020, prompting a 60 per cent surge in the share price from the day of the announcement to the execution date.

The company already has a fairly strong retail investor following, often making it the stock with the most buy orders on Fidelity’s retail trading platform.

Even though stock splits do not affect the business model of a company, they create a sense of affordability by lowering the price of the shares, especially for mom-and-pop investors, market watchers say.

“Owning the whole share can be less complicated and more empowering, and these companies know that,” said Callie Cox, an US investment analyst at eToro.

“There’s clearly an underlying desire in this market for any company to make its stock as accessible as possible. And so far, investors have responded to that.”