Air Arabia will consider raising fuel surcharges if there is a sudden rise in jet fuel prices, the chief executive of the Arab world's largest listed airline warns.
The low-cost carrier has already hedged a quarter of its fuel needs for this year to help guard against the risk of rising oil prices, said Adel Ali, the chief executive of the airline.
"Fuel prices are a concern for the industry and the higher it gets the worse it gets," he said.
"You try to have a transparent relationship with customers so they know what to pay to travel but if all of a sudden fuel prices go up 20 to 30 per cent then you have no choice but to pass it on."
The cost of air fuel has rarely dipped below US$120 a barrel in trading over the past year as the Arab Spring and more recently concerns about Iran contributed to keeping fuel prices high. The IMF warned last week that crude prices could surge more than 20 per cent if Iran followed through with a threat to stop oil supplies because of sanctions imposed on it by the EU and the US.
In recent years the commodity has risen from 25 per cent to around 45 per cent of overall costs for the aviation industry, said Mr Ali.
Carriers have used fuel surcharges as a way of passing on the higher fuel costs to customers. Air Arabia last raised fuel surcharges in 2008 when oil prices touched above $140 a barrel.
Despite the risk of higher oil prices and the unfolding European debt crisis, Air Arabia is positive about the outlook for the year ahead, said Mr Ali.
The airline aims to achieve passenger growth of about 7 or 8 per cent this year, he said. Air Arabia carried some 4.7 million passengers last year, a 6 per cent growth compared with the previous year.
It added six routes to its existing network including Moscow and Yekaterinburg in Russia, Kharkiv and Donetsk in Ukraine and Gassim and Yanbu in Saudi Arabia.
"Our focus is to expand more into the CIS [former Soviet Union states]," he said. "There are quite a lot of routes we will be increasing frequencies to."
The airline, which is headquartered in Sharjah, is slated to take delivery of six new Airbus A320 aircraft this year, the same number as last year. It plans to increase its fleet from 24 A320s currently to 44 by 2016.
tarnold@thenational.ae
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- Dell: When Michael Dell was an undergraduate student at Texas University in 1984, he started upgrading computers for profit. He starting working full-time on his business when he was 19. Eventually, his company became the Dell Computer Corporation and then Dell Inc.
- Subway: Fred DeLuca opened the first Subway restaurant when he was 17. In 1965, Mr DeLuca needed extra money for college, so he decided to open his own business. Peter Buck, a family friend, lent him $1,000 and together, they opened Pete’s Super Submarines. A few years later, the company was rebranded and called Subway.
- Mashable: In 2005, Pete Cashmore created Mashable in Scotland when he was a teenager. The site was then a technology blog. Over the next few decades, Mr Cashmore has turned Mashable into a global media company.
- Oculus VR: Palmer Luckey founded Oculus VR in June 2012, when he was 19. In August that year, Oculus launched its Kickstarter campaign and raised more than $1 million in three days. Facebook bought Oculus for $2 billion two years later.
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