Local social-media style gurus in their own words

Kat Lebrasse

What if your Instagram account was deleted?: "I would be absolutely devastated. It's taken such a long time to reach where it is now that it would be exhausting having to start all over again."

Words of advice to aspiring fashion bloggers: "Most importantly, be true to yourself. Don't sell out. Not everything is worth posting, no matter how much money you are being offered."

Read their fashion blogs and follow them on Instagram: www.lebrasse.com, @lebrasseacoeur

Amal Salameh

What if your Instagram account was deleted?: "I think I would have a (mini) heart attack."

Words of advice to aspiring fashion bloggers: "The market is saturated with bloggers and what sets each one apart is personalization – find your own style identity and stick to it."

Read their fashion blogs and follow them on Instagram: www.amalshine.com, @amalshine

Sameera Ahmed

What if your Instagram account was deleted?: "It's just a button. It's just one part of life. It's not the be all and end all – it's just Instagram. Some people are taking it far too seriously."

Words of advice to aspiring fashion bloggers: "There are only so many pretty pictures you can put up – but if you write something that makes people laugh or relate to it, you'll stand out."

Read their fashion blogs and follow them on Instagram: www.mulberryalamode.wordpress.com, @missmulberry

Mariyah Gaspacho

What if your Instagram account was deleted?: "I deleted it all last January to separate my personal life from my social media and start from scratch. At first, it was panic and shock – but after an hour of freaking out, I let go."

Words of advice to aspiring fashion bloggers: "Commit. Work hard and be true to what you are passionate about. Everything else will fall into place."

Read their fashion blogs and follow them on Instagram: www.mahryska.com, @mahryska

Zareen Shah

What if your Instagram account was deleted?: It would be heartbreaking initially, but I know it would just be a matter of time before I got my followers back.

Words of advice to aspiring fashion bloggers: "This isn't a numbers race. Your success is not based on the number of followers you have but on the genuine interest and impact you have on those that follow you."

Read their fashion blogs and follow them on Instagram: www.thehijaab.com, @zhijaab